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I by IMD is a business intelligence platform designed for today's leaders. We deliver expert-led insights, diverse perspectives, and practical learning tools to help decision-makers navigate critical business challenges.

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The three-year test: Will accountability remain when the agency goes?

16 hours ago • by Vsevolod Shabad in Artificial Intelligence • 9 min read

AI efficiency gains dominate business cases, but capability losses are systematically underestimated and often ignored. Vsevolod Shabad explains how to mitigate this critical risk. ...

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AI maturity in financial services: lessons from the most successful firms

May 8, 2025 • by Tomoko Yokoi, Michael R. Wade in Artificial Intelligence • 8 min read

The race to harness artificial intelligence is reshaping the financial services landscape, with industry leaders demonstrating how strategic AI implementation drives competitive advantage. IMD's AI Maturity Index reveals the winning formula....

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Artificial intelligence

How to be authentic when nothing looks fake anymore

As generative AI erases the visible difference between real and fabricated content, authenticity becomes a strategic imperative. Prashant Saxena explains why perceived authenticity depends on three factors operating together and shows how to navigate this new reality.

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