- IMD Business School  - IMD Business School  - IMD Business School
General management programs

Reach the next level of business leadership.

General management programs

Reach the next level of business leadership.

Comprehensive learning

Leadership and business skills

Different formats

On campus or blended

Impactful learning

98% participants recommend

Develop general management capabilities and make rapid progress in your career

How ready are you to make the next step in your management career? What skills and capabilities should you be focusing on to empower yourself to make that move? Wherever you are in your professional trajectory, we offer you a powerful learning process that allows you to harness your full business potential.

Our portfolio of general management programs enables you to broaden your cross-functional knowledge and develop essential new leadership capabilities.

Build comprehensive skills

Develop a comprehensive leadership skillset to effectively drive your organization, grounded in today’s complex realities.

Prepare for transitions

Accelerate readiness to transition to higher levels of responsibility in fast-changing, turbulent environments.

Be a better strategic decision-maker and resilient leader

Hone your decision-making skills and restore your confidence and energy for new sources of inspiration.

Gain an outside-in perspective

Make sense of and think critically about the impact and potential opportunities presented by disruptive market forces on your business. Learn from peers.

“Culture eats strategy for breakfast.”

Learn more about general management at IMD, as Robert Hooijberg, Professor of Organizational Behavior, explains how aligning culture and strategy is critical to create a powerful performance-oriented organization.

Reach the next level of business leadership.

Over 98% of our 2023 general management program participants stated:


I gained fresh knowledge and insights.

Applicable learning

I took practical steps to achieve my objectives more effectively.


I could better choose and focus on priorities.


I felt more confident about myself.

Explore your program options

All programs
Participants review their IMD general management experience
 - IMD Business School
Rebeka Johnson

Marketing and Research Manager & Learning and Evaluation Strategic Advisor, ICRC, Switzerland

Way above expectations

My experience was outstanding – way above expectations. You get expert knowledge from excellent professors plus lots of constructive feedback on soft skills and tackling challenges in a team environment. I was able to immediately implement all new information, transforming me into a confident business leader.

 - IMD Business School
Raed AlRashed

Executive Vice President Privatization, NWC, Saudi Arabia

Fantastic for leadership development

IMD is fantastic. It developed my leadership in terms of leading myself, leading others, leading strategy and how to contribute more to my organization and country.

 - IMD Business School
Delphine Traore

Regional CEO, Allianz Africa, Ivory Coast

Powerful networking and coaching

I came to study at IMD at a crossroads in my career. From cutting-edge content that shapes your decision-making to the executive and peer coaching, combined with powerful networking, I came out re-energized and ready to take on my next challenge.

Need help to pick your program?

Identify your best program options with this short questionnaire. Answer a few short questions to get program recommendations and find the best program to suit your needs.