Online program
Change Management

Master the art and science of leading change.

Online program

Change Management

Master the art and science of leading change.

Location Online

Length 5 weeks (4-6 hours per week)

Fee CHF 1,950

Next program starts 5 June 2023

Certification Receive IMD certificate upon completion

Manage, accelerate, and embed change successfully

Organizational transformation happens when you can engage the minds, hearts, and behaviors of the people involved. To do so, you need to design a change process and create the context that enables change.

IMD’s Change Management program is designed to help you successfully manage your organizational change initiatives – from envisioning the change to mobilizing the people and processes that will bring the change to life. 

Throughout the program, you will apply your learnings to a change initiative that you are currently leading or involved in.

You will explore change management through several lenses: individual and organizational; rational and emotional; people and processes. The holistic perspective you will gain brings together strategy and leadership to allow you to successfully inspire, mobilize, and embed change.

Clarify the reasons for change and craft a compelling vision.

Understand your stakeholders and potential resistance to change.

Identify tactics that help you accelerate your change and bring stakeholders on board.

Craft and deliver powerful change communication messages.

Evaluate and track the success of your change initiative and sustain the momentum.

You and your class

You are a leader of change initiatives, a manager involved in a change initiative, or you are supporting your team in executing the strategy and spearheading a transformation.

Your class is individually selected to ensure that you experience the most impactful learning with a truly diverse group of global peers. They will become a trusted resource, encourage your learning journey, and surprise you in many beneficial ways during and beyond your learning experience.

Experience the program
“Change is becoming the status quo.” – Discover the program highlights.

Your online learning journey

Your five-week learning journey is delivered in five units, with each unit examining one of the five change catalysts that help to accelerate your change. You apply your learnings immediately by reflecting on your own change initiative and working through various tools and exercises. You will leave the program with practical tools and techniques that help you to successfully lead and manage change in your organization.  

As part of the program, you will take part in a simulation to better understand how to engage with stakeholders and which tactics are most effective for mobilizing people behind your change initiative.

Each week of the program requires a time commitment of 4-6 hours and includes clear learning objectives and deliverables to help you self-measure the impact of your learning. You will be accompanied by a dedicated executive coach who provides you with weekly feedback and support, and helps you translate what you learn to your own context. 

Work on your own change management initiative
Flexible online format with weekly deliverables
Weekly one-on-one coaching
Valuable network for peers
Unit 1: Envision the future
  • Grasp the foundations of change management.
  • Understand the why of change, map key roles, and craft a compelling vision.
  • Diagnose and scope the change, and identify forces for and against it.
Unit 2: Understand your stakeholders
  • Discover the cycle of change and emotions.
  • Identify and map key stakeholders you need to engage in the change process.
  • Pre-empt resistance.
Unit 3: Mobilize the change
  • Define your change’s scope and pace, and learn the process and tactics for leading change.
  • Discover sources of influence you can harness.
  • Understand the organizational context in which your change is taking place.
Unit 4: Communicate for impact
  • Discover the key elements of successful change communication.
  • Learn to craft and deliver powerful and meaningful change messages with various techniques such as storytelling.
  • Create your change communication plan.
Unit 5: Evaluate and adapt
  • Map the adoption of your change across stakeholders.
  • Build, reinforce, and sustain momentum.
  • Build individual and organizational change resilience.

Many change initiatives fail. This hands-on program develops your strategic and leadership capabilities so you can successfully inspire, mobilize, and embed change.

Read more

Bettina Büchel Program Co-Director, Professor of Strategy and Organization

Leading change successfully requires engaging the hearts, minds, and energy of those involved. This program provides the knowledge, tools, and best practices to bring your change initiatives to life.

Read more

Alyson Meister Program Co-Director, Professor of Leadership and Organizational Behavior
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Join as a team

A team from the same company that enrolls for any of our online programs benefits from a special rate (every 10th participant joins the program for free). We can also work with you to customize learning objectives to your team’s goals, enabling you to develop a common approach to your specific organizational challenges. Contact us to explore the best solution for you.

Next start & fee

Length: 5 weeks (4-6 hours per week).

Dates
5 Jun – 9 Jul 2023
Location
Online
Length
5 weeks (4-6 hours per week)
Price
CHF 1,950
Dates
18 Sep – 22 Oct 2023
Location
Online
Length
5 weeks (4-6 hours per week)
Price
CHF 1,950
Dates
6 Nov – 10 Dec 2023
Location
Online
Length
5 weeks (4-6 hours per week)
Price
CHF 1,950

SPECIAL OFFER: CHF 1,750 for IMD alumni.

Application deadline closes seven days before the session starts.
All fees quoted are exclusive of any value-added or other indirect taxes that may be due in any country.
IMD reserves the right to modify the program dates, location, and fee at any time.

Elevate your executive career

Earn your Online Advanced Certificate and take your career to the next level.

Complete three online programs to deepen your expertise in a specific area that is relevant to your aspirations and goals.

Find out more.

Is your company part of IMD NEXUS?
IMD NEXUS members receive a number of seats in addition to a wide range of further benefits and services.
Discover IMD’s online programs
One step closer to joining the IMD Alumni Network

This program will bring you closer to achieving your IMD Alumni Status. Get ready to become part of our exclusive network of global business leaders.

One step closer to joining the IMD Alumni Network

This program will bring you closer to achieving your IMD Alumni Status. Get ready to become part of our exclusive network of global business leaders.

What would you like to learn?
Learn more about IMD