We are all activists
By changing our perspective from, ‘Someone should do something about this to ‘I’m going to do something about this’, we can all be activist leaders, Lucy Parker – co-author of The Activist...
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August 22, 2023 • by Jim Pulcrano in Strategy
While the founders and owners of Tech for Good companies are often driven by the ability to have an impact, day-to-day they face the same challenges that other startups do - finding...
While the founders and owners of Tech for Good companies are often driven by the ability to have an impact, day-to-day they face the same challenges that other startups do – finding investors and customers and learning how to build teams and manage conflict.
In episode three, Franck-Eric Flegbo, CEO of Swiss beverage tech company Drinkotec, which specializes in software and the manufacturing of vending machine equipment for cold drinks, explains how the company’s aim to reduce plastic and improve energy consumption in the sector is helping build relationships with customers.
Flegbo defines success as creating a company that can last for decades and shines a light on the people working hard behind the scenes to make it all happen.

CEO of Swiss beverage tech company Drinkotec
Franck-Eric Flegbo is the CEO of Swiss startup Drinkotec. He took part in the 2022 edition of LeadiNNg to Scale Up and he learned how to grow his company from IMD Faculty.

Adjunct Professor of Entrepreneurship and Management
Jim Pulcrano is an IMD Adjunct Professor of Entrepreneurship and Management. His current projects include teaching in Lausanne, London and Silicon Valley, research on disruption, and various strategy, networking, customer-centricity, and innovation mandates with multinationals in Europe, Asia, and the US. At IMD, He is Director of the Venture Capital Asset Management (VCAM) program and teaches on the Executive MBA (EMBA), Orchestrating Winning Performance (OWP), and full-time MBA programs.
March 29, 2024 • by Heather Cairns-Lee in Videos • 7 min read
By changing our perspective from, ‘Someone should do something about this to ‘I’m going to do something about this’, we can all be activist leaders, Lucy Parker – co-author of The Activist...
March 26, 2024 in Videos • 9 min read • Podcast available
A year into the job, Marco Arcelli, CEO of ACWA Power, tells IMD President Jean-François Manzoni how the Saudi company plans to triple assets to $250 billion in six years by expanding...
March 15, 2024 • by Jennifer Jordan in Videos • 6 min read
Balancing authenticity with workplace demands poses a challenge for leaders striving for integrity. How can leaders reconcile their true selves with organizational expectations?...
March 8, 2024 • by Öykü Işık, Sarah E. Toms, Josefine van Zanten in Videos • 8 min read
Through the lenses of global corporations, small businesses, and academia, we delve into the progress made by integrating more women into these sectors – and identify areas needing further improvement....
February 27, 2024 in Videos • 9 min read • Podcast available
Henkel CEO Carsten Knobel tells IMD President Jean-François Manzoni why he has remained laser focused on implementing its purposeful growth agenda and why the company decided to exit Russia....
February 19, 2024 • by Tania Lennon in Videos • 9 min read
New approaches to modeling executive performance can help identify leaders with the skills to build future-ready businesses....
February 12, 2024 • by Tania Lennon in Videos • 8 min read
The theme of strategic thinking – and which factors drive sustained success in very volatile environments – comes up time and again in business leadership. But what exactly is strategic thinking? And...
January 29, 2024 • by Katharina Lange in Videos • 9 min read
A new book by Dovev Lavie, Professor at the Department of Management and Technology of Bocconi University, sets out an extraordinary plan to tackle urgent social problems of inequality, wealth concentration, loss...
January 23, 2024 in Videos • 9 min read
Anticipating rising raw material costs, Tata Steel’s CEO & Managing Director TV Narendran tells IMD President Jean-François Manzoni how he introduced a change management process to instill a culture of future readiness...
January 19, 2024 • by Peter Vogel in Videos • 8 min read
IMD’s Peter Vogel and Martin Liechti of the Cambridge Family Enterprise Group demystify the concept of the family office, explore emerging trends in the field of dynastic wealth, and share insights into...
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