Beyond products: Why customer centricity is the key to long-term growthÂ
Wharton professor Peter Fader unpacks the transformative power of customer centricity and why understanding customer lifetime value is crucial for business success. ...
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Sarah Toms is Chief Learning Innovation Officer at IMD where she leads the Learning Innovation and AI strategy. Sarah previously co-founded Wharton Interactive, an initiative at the Wharton School that has scaled globally. A demonstrated thought leader in the educational technology field, she is fueled by a passion to find and develop innovative ways to make every learning environment active, engaging, more meaningful, and learner-centric. Sarah is an AWS Education Champion, and has been on the Executive Committee of Reimagine Education for 8 years. She has spent more than 25 years working at the bleeding edge of technology, and was an entrepreneur for over a decade, founding companies that built global CRM, product development, productivity management, and financial systems. In addition, Sarah is coauthor of The Customer Centricity Playbook, the Digital Book Awards 2019 Best Business Book.
19 July 2024 • by Sarah E. Toms in I by IMD Book Club • 7 min read
Wharton professor Peter Fader unpacks the transformative power of customer centricity and why understanding customer lifetime value is crucial for business success. ...
14 June 2024 • by Sarah E. Toms in Leading in Turbulent Times • 8 min read
Tackling gender disparity in the tech industry has never been more important – or more urgent. Sarah Toms explores the benefits of a diverse workforce, the importance of mentorship and sponsorship, and...
10 May 2024 • by Sarah E. Toms in Artificial Intelligence • 7 min read
Sarah Toms explains how IMD is balancing risk and opportunity as it seeks to capitalize on AI ...
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