Beyond products: Why customer centricity is the key to long-term growthÂ
Wharton professor Peter Fader unpacks the transformative power of customer centricity and why understanding customer lifetime value is crucial for business success. ...
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Sarah Toms is Chief Innovation Officer at IMD. She leads information technology, learning innovation, Strategic Talent Solutions, and the AI Strategy. A demonstrated thought leader in education innovation, Sarah is passionate about amplifying IMD’s mission to drive positive impact for individuals, organizations, and society.
She previously co-founded Wharton Interactive, an initiative at the Wharton School that has scaled globally. Sarah has been on the Executive Committee of Reimagine Education for almost a decade, and was one of the ten globally to be selected as an AWS Education Champion. Her other great passion is supporting organizations who work to attract and promote women and girls into STEM.
She has spent nearly three decades working at the bleeding edge of technology, and was an entrepreneur for over a decade, founding companies that built global CRM, product development, productivity management, and financial systems. Sarah is also coauthor of The Customer Centricity Playbook, the Digital Book Awards 2019 Best Business Book.
19 July 2024 • by Sarah E. Toms in I by IMD Book Club • 7 min read
Wharton professor Peter Fader unpacks the transformative power of customer centricity and why understanding customer lifetime value is crucial for business success. ...
14 June 2024 • by Sarah E. Toms in Leading in Turbulent Times • 8 min read
Tackling gender disparity in the tech industry has never been more important – or more urgent. Sarah Toms explores the benefits of a diverse workforce, the importance of mentorship and sponsorship, and...
10 May 2024 • by Sarah E. Toms in Artificial Intelligence • 7 min read
Sarah Toms explains how IMD is balancing risk and opportunity as it seeks to capitalize on AI ...
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