How to find your strategic edge
Your strategy can push you to the front of the pack in your industry, but do you know the elements of crafting a strong strategy?...

January 9, 2026 • by Prashant Saxena in Strategy • 10 min read
An analysis of over 1,000 executive posts on LinkedIn reveals a systematic, signal-based approach that can increase meaningful engagement by over 300%, challenging conventional wisdom about leadership presence on social media....
Continue readingDecember 21, 2021 • by Knut Haanaes, Frédéric Dalsace in Strategy • 3 min read
Clarify your idea of a top-performing sustainability firm and compare it with the characteristics of those that are ranked at the top....
December 17, 2021 • by Paul Strebel, Stéphane J. G. Girod in Strategy • 3 min read
Learn how and why to prioritize pinpointing what your customers want and your competitors cannot provide - what we call the 'strategic sweet spot'....
November 29, 2021 • by Julia Binder in Strategy • 4 min read
Do consumer incentives have negative consequences on people and planet? Julia Binder, Professor of Sustainable Innovation and Business Transformation at IMD, explores the risks....
November 26, 2021 • by James E. Henderson in Strategy • 2 min read
Having a more inclusive strategy has been proven to have a positive effect on the bottom line. There are strategies that can help you do it well....
November 23, 2021 • by Christos Cabolis, Karl Schmedders in Strategy • 2 min read
ESG are generally lumped together as one set of goals, but they don't always have a symbiotic relationship. Have you looked at the relationships between them?...
November 17, 2021 • by Sameh Abadir in Strategy • 2 min read
Leading through crisis is difficult, but we have studied those companies that have prepared and identified three common principles....
November 12, 2021 • by Gary Gregory, Liem Viet Ngo in Strategy • 7 min read
Offshore partners can benefit customers, here's what to look for when outsourcing....
November 5, 2021 • by Patrick Reinmoeller in Strategy • 2 min read
Relevance is a quality that leaders formerly tended to overlook, but the new business landscape is making it a key driver of business strategy....
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