Beyond products: Why customer centricity is the key to long-term growth
Wharton professor Peter Fader unpacks the transformative power of customer centricity and why understanding customer lifetime value is crucial for business success....
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8 hours ago • by Linus Dahlander , Henning Piezunka, Arne Thomas in Leadership • 9 min read • Audio available
When contests turn personal, employees can make high-risk choices that hurt the organization. Linus Dahlander, Henning Piezunka, and Arne Thomas suggest ways to identify and reverse the damage....
Continue readingJuly 19, 2024 • by Sarah E. Toms in I by IMD Book Club • 7 min read
Wharton professor Peter Fader unpacks the transformative power of customer centricity and why understanding customer lifetime value is crucial for business success....
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In light of the Swiss Federal government’s report following the Credit Suisse debacle, how can the Swiss banking sector regain its reputation for stability and resilience?...
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July 17, 2024 • by Mark J. Greeven, Sophie Liu in Asian hub • 6 min read
The market share of Chinese independent brands has risen from 35.8% in 2020 to 56.1% in the first five months of 2024. Read on to see which are succeeding and how they...
July 16, 2024 • by José Parra Moyano in Artificial Intelligence • 5 min read
Most AI projects are destined to fail. Here are four tips to avoid falling into that trap....
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How have the top companies in the food and beverage sector of this year’s China Company Transformation Indicator got ahead of their competitors?...
July 15, 2024 • by Michael R. Wade, Achim Plueckebaum in Artificial Intelligence • 7 min read
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July 12, 2024 • by Shelley Zalis in Diversity, Equity, and Inclusion • 5 min read
Accurate female representation in the media will have a transformative impact on the next generation of female leaders....
July 11, 2024 • by Stéphane J. G. Girod in Future of Luxury • 4 min read
A series of watershed events forced CHANEL out of its comfort zone, culminating in the launch of CHANEL Mission 1.5°. With this new strategy, the luxury fashion house embarked on a journey...
July 10, 2024 • by Michael Skapinker in Creativity • 7 min read
A rise in climate change protests against leading arts institutions spells trouble for the future of corporate sponsorship. Companies and cultural organizations must learn to manage the risks....
July 9, 2024 • by Michael R. Wade, Joseph Bradley in Podcasts • 2 min read • Podcast available
TONOMUS is creating a ‘cognitive’ city in the desert of Saudi Arabia. Joseph Bradley, the company’s CEO, shares what he’s learned since taking on the hugely ambitious project....
July 9, 2024 • by Michael Watkins in Artificial Intelligence • 4 min read
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As the world’s largest democracy prepares to overtake China in terms of economic growth, it offers a huge investment opportunity, explains IMD’s Richard Baldwin....
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July 4, 2024 • by Ralf Seifert, Philip Sieber-Gasser in Supply chain • 7 min read
The sheer complexity of trade regulation and the risk of non-compliance mean companies are missing out on billions in tariff savings from Free Trade Arrangements (FTA) in their global supply chains. New...
July 3, 2024 • by Richard Baldwin, Salvatore Cantale in Sustainability • 7 min read
The EU Corporate Sustainability Reporting Directive (CSRD) will impose comprehensive and standardized sustainability reporting responsibilities on firms, adding unprecedented complexity to mergers and acquisitions....
July 2, 2024 • by Raphaël Grieco, Karl Schmedders in Capital Conversations • 1 min read • Podcast available
In her second conversation with IMD, Evgenia Plotnikova, General Partner at Dawn Capital, discusses the importance of specialization...
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