Building trust in a complex global business
How COFCO International rebuilt trust under Chi Jingtao (Johnny) with alignment, values, and visible leadership....
Mark Greeven is Professor of Management Innovation at IMD, where he co-directs the Building Digital Ecosystems program and the Strategy for Future Readiness program, and the Future-Ready Enterprise program, which is jointly offered with MIT. Drawing on two decades of experience in research, teaching, and consulting in China, he explores how to organize innovation in a turbulent world. Greeven is a founding member of the Business Ecosystem Alliance. He is ranked on the Thinkers50 list of global management thinkers (2025, 2023).
August 14, 2026 • by Mark J. Greeven in Leadership • 7 min read
How COFCO International rebuilt trust under Chi Jingtao (Johnny) with alignment, values, and visible leadership....
June 18, 2026 • by Mark J. Greeven in Innovation • 8 min read
Faced with restrictions on advanced technologies, Huawei has been forced to rethink how to raise performance. So, in a very different way, has Elon Musk. Together, they reveal something about how organizations...
May 19, 2026 • by Michael R. Wade, Konstantinos Trantopoulos , Mark J. Greeven in Strategy • 5 min read
Exclusive data reveals the gap between ambition and execution in a new report from IMD and AVEVA that explores how senior leaders can better create, deliver and capture value. ...
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