Building trust in a complex global business
How COFCO International rebuilt trust under Chi Jingtao (Johnny) with alignment, values, and visible leadership....
Mark Greeven is Professor of Management Innovation at IMD, where he co-directs the Building Digital Ecosystems and Strategy for Future Readiness programs. Drawing on two decades of experience in research, teaching, and consulting in China, he explores how to organize innovation in a turbulent world. Greeven is a founding member of the Business Ecosystem Alliance. He is ranked on the Thinkers50 list of global management thinkers (2025, 2023).
August 14, 2026 • by Mark J. Greeven in Leadership • 7 min read
How COFCO International rebuilt trust under Chi Jingtao (Johnny) with alignment, values, and visible leadership....
June 18, 2026 • by Mark J. Greeven in Innovation • 8 min read
Faced with restrictions on advanced technologies, Huawei has been forced to rethink how to raise performance. So, in a very different way, has Elon Musk. Together, they reveal something about how organizations...
May 19, 2026 • by Michael R. Wade, Konstantinos Trantopoulos , Mark J. Greeven in Strategy • 5 min read
Exclusive data reveals the gap between ambition and execution in a new report from IMD and AVEVA that explores how senior leaders can better create, deliver and capture value. ...
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