“It’s time for a complete reset” – Maria Vassalou on the future of investing

Think AI is a useful ‘copilot’? Soon it will take the controls 

January 30, 2025 • by Michael Yaziji in Strategy • 9 min read

The implications of generative AI for ‘knowledge’ work are more profound than many of us might think. Organizations need to wake up....

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Drawing on Krug’s roots and innovation to navigate luxury’s new reality

January 30, 2025 • by Stéphane J. G. Girod in Strategy • 10 min read

CEO Manuel Reman blends Krug’s tradition with innovation, fostering deeper connections with global audiences and emphasizing authenticity to keep the champagne house relevant amid shifting tastes and sustainability challenges....

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Keep an eye on marketing if you want to avoid a car crash

January 28, 2025 • by Su-Mei Thompson in Strategy • 6 min read

As campaign disasters at Apple, Bud Light, and Jaguar demonstrate, boards shy away from marketing oversight at their peril....

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Honda and Nissan need more than a $58bn merger to compete with Chinese EVs

January 22, 2025 • by Patrick Reinmoeller in Strategy • 8 min read

In the face of growing competition from BYD and Tesla, Honda and Nissan's large merger wager may not be sufficient to bridge the gap. Thinking outside of the box may be essential...

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Navigating Trump policy fog: a near-term guide

January 20, 2025 • by David Bach, Richard Baldwin, Simon J. Evenett in Strategy • 9 min read

Once again, Donald Trump has promised bold yet unspecified moves that will add to the uncertainty facing executives. Business leaders must cut through the "policy fog" by focusing on what the re-elected...

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How Natura &Co and other eco-pioneers sowed the seeds of positive change

January 17, 2025 • by Robert Chatwin, Sophie Bacq in Strategy • 9 min read

The Brazilian cosmetics company works with Amazonian communities to promote sustainable business practices. Respecting nature, upholding communities as key stakeholders, addressing social issues, and focusing on results are essential components of its...

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Successfully navigating geopolitical rivalry requires a robust geopolitical radar

January 16, 2025 • by Simon J. Evenett in Strategy • 7 min read

The mention of geopolitics leads many to ask how company strategies are being reformulated to capitalize on what’s left of globalization. But this overlooks a critical prior question: what’s the best way...

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What tramp shipping can teach strategic management

January 13, 2025 • by Peter Borup in Strategy • 11 min read

Shipping is a unique industry, and tramp shipping is a niche sector within it. Yet, in an age of growing market disruption and uncertainty, it has some key lessons for strategic management...

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Driving sustainable business transformation

January 10, 2025 • by Julia Binder in Strategy • 7 min read

Companies need clear guidance to achieve sustainable business transformation. A practical roadmap identifying drivers for effective change can make success more likely....

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Why new year prognoses disappoint – and how to do better

January 10, 2025 • by Simon J. Evenett in Strategy • 5 min read

Most annual predictions fail to provide actionable insights for executives. Here are two approaches to better discern the implications for your business....

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