How Firmenich boosted creativity with AI
Swiss flavor and fragrance company Firmenich shows how AI can be used to collaborate with humans to stimulate their intelligence, creativity, and learning....
September 10, 2025 • by José Parra Moyano in Artificial intelligence • 3 min read
The development and adoption of AI are fraught with potential hazards. Here’s how to avoid the pitfalls and ensure trust in your systems. ...
Continue readingFebruary 16, 2023 • by Tomoko Yokoi in Artificial intelligence • 6 min read
Swiss flavor and fragrance company Firmenich shows how AI can be used to collaborate with humans to stimulate their intelligence, creativity, and learning....
December 13, 2022 in Artificial intelligence • 3 min read
AI can make a critical difference in your digital marketing, but many executives are still not sure how they should be using it....
November 30, 2022 in Artificial intelligence • 2 min read
Human Resources executives who want to take their careers to the next level need to understand the fundamentals of using AI correctly....
October 20, 2022 • by Howard H. Yu in Artificial intelligence • 9 min read
An ensemble of algorithms working together will produce far more accurate predictions than one working alone. In other words, the collective power of the weak is mightier than that of the strongest...
October 11, 2022 • by Amit M. Joshi in Artificial intelligence • 7 min read
The adoption of AI in marketing continues at pace—but to realize its true potential, chief marketing officers (CMOs) need to learn how to use it to drive wholesale change in their marketing...
August 26, 2022 in Artificial intelligence • 4 min read • Podcast available
Artificial Intelligence (AI) is having an ever-growing impact on the global economy. AI Success Director at leading AI platform, DataRobot, and IMD alumni Alberto Martinez Camus is helping companies ensure that the...
July 18, 2022 in Artificial intelligence • 7 min read
Research reveals insurers can use fairness criteria alongside AI to minimize bias and discrimination risks....
June 12, 2022 • by Amit M. Joshi in Artificial intelligence • 7 min read
Can artificial intelligence really be a force for good in recruitment?...
May 3, 2022 • by Amit M. Joshi in Artificial intelligence • 4 min read
As the adoption of artificial intelligence picks up pace, CHROs have an important role to play in engaging employees, allaying concerns over job losses, and building enthusiasm for these new technologies....
March 7, 2022 • by Erik Walenza-Slabe, Yunfei Feng, Mark J. Greeven in Artificial intelligence • 8 min read
By engaging with local start-ups that understand customers’ pain points, Western multinationals can provide innovative products and services for the Chinese market....
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