A guide to inclusive communication for executives
Being an inclusive leader involves listening, checking your assumptions – and admitting that you don’t know it all....
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August 22, 2023 • by Jim Pulcrano in Strategy
While the founders and owners of Tech for Good companies are often driven by the ability to have an impact, day-to-day they face the same challenges that other startups do - finding...
While the founders and owners of Tech for Good companies are often driven by the ability to have an impact, day-to-day they face the same challenges that other startups do – finding investors and customers and learning how to build teams and manage conflict.
In episode three, Franck-Eric Flegbo, CEO of Swiss beverage tech company Drinkotec, which specializes in software and the manufacturing of vending machine equipment for cold drinks, explains how the company’s aim to reduce plastic and improve energy consumption in the sector is helping build relationships with customers.
Flegbo defines success as creating a company that can last for decades and shines a light on the people working hard behind the scenes to make it all happen.

CEO of Swiss beverage tech company Drinkotec
Franck-Eric Flegbo is the CEO of Swiss startup Drinkotec. He took part in the 2022 edition of LeadiNNg to Scale Up and he learned how to grow his company from IMD Faculty.

Adjunct Professor of Entrepreneurship and Management
Jim Pulcrano is an IMD Adjunct Professor of Entrepreneurship and Management. His current projects include teaching in Lausanne, London and Silicon Valley, research on disruption, and various strategy, networking, customer-centricity, and innovation mandates with multinationals in Europe, Asia, and the US. At IMD, He is Director of the Venture Capital Asset Management (VCAM) program and teaches on the Executive MBA (EMBA), Orchestrating Winning Performance (OWP), and full-time MBA programs.
January 17, 2024 • by Heather Cairns-Lee, Alexander Fleischmann in Videos • 7 min read
Being an inclusive leader involves listening, checking your assumptions – and admitting that you don’t know it all....
January 11, 2024 • by Patrick Reinmoeller in Videos • 4 min read
How defining a unique perspective, worldview, and guiding principles can help leaders to describe, explain, and predict outcomes....
December 19, 2023 • by Alyson Meister in Videos • 8 min read • Podcast available
Morra Aarons-Mele, author and host of the Anxious Achiever podcast, discusses the strategies to help turn anxiety into a leadership superpower....
December 15, 2023 in Videos • 10 min read
All-inclusive scholarships that offer mentorship, life skills coaching, and career development along with financial support can empower girls from underprivileged backgrounds to achieve financial independence and break an intergenerational cycle of poverty....
December 12, 2023 in Videos • 8 min read
Jessica Sibley, CEO of TIME, explains to Jean-François Manzoni how she is transforming the 100-year-old media brand into a company that can remain relevant in the digital age....
December 8, 2023 • by Jennifer Jordan, Francesca-Giulia Mereu in Videos • 5 min read
Methods to gain a more realistic and accurate understanding of resilience and develop the specific skills you need to lead through turbulent times....
December 1, 2023 • by Albrecht Enders in Videos • 10 min read
Organizations of every size and shape today know it’s crucial to bridge the gap between innovation and execution – but it’s a hard feat to accomplish and very often they get it...
November 24, 2023 • by Anand Narasimhan in Videos • 6 min read
Keep the “change hamburger” in mind as you steer through your transformation journey....
November 23, 2023 • by Arturo Bris in Videos • 5 min read
Artificial intelligence is set to transform the world – but who stands to benefit and who will lose? Arturo Bris, Director of the IMD World Competitiveness Center, considers how previous technological advances...
November 22, 2023 • by Cyril Bouquet in Videos • 5 min read
Innovation can seem like an abstract concept, when in fact it’s a potent creative force. What you need is the right mindset...
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