Lessons in digital transformation from aerospace engineering
Aerospace veteran Mike Ambrose shares his insights on pulling off a successful digital transformation in one of the world's most complex industries....
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Author
Didier Bonnet
Didier Bonnet is Professor of Strategy and Digital Transformation at IMD and program co-director for Digital Transformation in Practice (DTIP). He also teaches strategy and digital transformation in several open programs such as Leading Digital Business Transformation (LDBT), Digital Execution (DE) and Digital Transformation for Boards (DTB). He has more than 30 years’ experience in strategy development and business transformation for a range of global clients.
Latest publications
In the footsteps of Nikola Tesla: driving the electrification of the auto industry
August 15, 2023 • by Didier Bonnet in Innovation • 9 min read • 
Podcast available
Inspired by electrical engineer and inventor Nikola Tesla, Mate Rimac, CEO of the electric supercar company Rimac Automobili, is helping to drive a revolution in the automotive sector....
- YouTube
Organizational innovation will be as important as technological innovation
July 14, 2023 • by Didier Bonnet in Innovation • 6 min read
To become fully digital businesses, companies will have to overhaul ways of working to become simpler, more adaptive, and empower front-line decision-making, says Didier Bonnet....
- YouTube
