Strategy - IMD Business School - Page 21

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How to use design thinking to achieve sustainability goals

April 28, 2025 • by Morten B. Pedersen, Jan van der Kaaij in Strategy • 3 min read

Implementing sustainability programs is notoriously difficult. Here’s how to use a stakeholder-centered design-thinking approach to boost the chances of successful implementation....

Circular leadership: Ilaria Resta’s vision for Audemars Piguet

April 25, 2025 • by Stéphane J. G. Girod, Jana M. Arden in Strategy • 9 min read

Audemars Piguet CEO Ilaria Resta is placing circular leadership at the heart of her transformation strategy – bringing a bold, human-centered approach to one of Switzerland’s most storied watch brands, blending tradition...

Back to the future: How tariffs are forcing global industries to resurrect 1990s survival tactics

April 16, 2025 • by Carlos Cordon, Salvatore Cantale, Toni Yañez in Strategy • 6 min read

With the US Administration poised to introduce its steepest tariffs in over a century if negotiations to end a tariff war fail, companies across the Medtech and Luxury sectors could revisit protectionist...

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Increasing complexity leads to diminishing returns. The solutions are simple

April 15, 2025 • by Knut Haanaes in Strategy • 10 min read

Writing reports that go unread, weekends wasted working on non-essential tasks, and unrealistic targets that can never be met. Top talent is being left exhausted and demoralized. Here are seven ways to...

Quiz: What are the pitfalls of marketing to women?

April 15, 2025 • by Jenny Darroch in Strategy • 4 min read

Women make more than 80% of purchasing decisions, but most brands struggle to reach, engage, and convert female customers. Do this short quiz to test your knowledge of marketing to women, and...

Supply Chain is where strategy meets execution, and further transformation is urgently needed

Supply chain is where strategy meets execution: How agile are we?

April 11, 2025 • by Ralf Seifert, Katrin Siebenbürger Hacki in Strategy • 9 min read

The 2025 IMD Global Supply Chain Survey reveals how senior executives across 20 industries rate their organization’s performance against 26 dimensions shaping supply chain management....

How to drive meaningful progress on DEI, without sparking political resistance

April 9, 2025 • by Luca Condosta in Strategy • 9 min read

As corporate America adjusts to a shifting political environment under President Donald Trump, companies must rethink their approach to DEI. ...

Four imperatives to help demystify AI use cases

April 8, 2025 • by Didier Bonnet, Achim Plueckebaum in Strategy • 12 min read

A good AI use case results from a ‘matching exercise’ where value is found at the intersection of data sets and business problems and opportunities. This can be hard to achieve, but...

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Business schools must change course to adapt to stark new realities

April 8, 2025 • by Andrew J. Hoffman in Strategy • 11 min read

Business schools must cultivate leaders who see beyond profits and embrace business as a powerful force for societal good....

How to build strategic agility with an intelligent organizational sensory system

April 7, 2025 • by Michael Watkins in Strategy • 2 min read

In today's fast-paced business environment, an intelligent organizational sensory system is your key to staying ahead. This system integrates tools, processes, and practices to monitor your environment, capture signals of change, and...