Author

Jana M. Arden

Jana M. Arden is the Head of the Luxury Sector at KPMG. She focuses on organic and inorganic growth strategies and enterprise performance in the luxury sector. Before joining consulting, Jana worked in premium retail industry, holding various roles across Asia and Europe.  Jana is a co-founder and board member of the IMD Luxury 2050 Forum. She is an active contributor to a range of business magazines and academic periodicals. She holds an MBA from IMD Business School and a Master’s in Liberal Arts in Industrial-Organizational Psychology from Harvard University. 

Latest publications

Luxury

Navigating luxury in an era of economic uncertainty: Strategies for success

14 February 2024 • by Stéphane J. G. Girod, Jana M. Arden, Barbara Rybka in Luxury • 8 min read

With the global economy facing its slowest growth in three decades, luxury brands are facing challenges from shifting consumer behaviors to geopolitical tensions. Navigating them requires innovative approaches to digitalization at scale....

X

Log in or register to enjoy the full experience

Explore first person business intelligence from top minds curated for a global executive audience