Tech, pharma, and fashion players ranked for future readiness
As the latest IMD Future Readiness Indicator is published, we take a close look at the pioneers and innovators setting the stage for 2024....
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Author
Howard H. Yu
Howard Yu, hailing from Hong Kong, holds the title of LEGO® Professor of Management and Innovation at IMD. He leads the Center for Future Readiness, founded in 2020 with support from the LEGO Brand Group, to guide companies through strategic transformation. Recognized globally for his expertise, he was honored in 2023 with the Thinkers50 Strategy Award, recognizing his substantial contributions to management strategy and future readiness. At IMD, Howard Yu directs the Strategy for Future Readiness program.
Latest publications
Ready for the next landscape shift? Gauge your company’s agility now
Are you doing the right things to make your company future-ready? My research suggests you should be asking these four questions to find out. We studied companies that were more successful getting...
How Coca-Cola refreshed itself in the face of changing tastes
October 6, 2023 • by Howard H. Yu in Audio articles • 7 min read
Unpredictability in the marketplace can quickly burst the bubble of any company not agile enough to adapt to change.Here are lessons from the soda pop giant’s successful mission to update and diversify...