Amit Joshi is Professor of AI, Analytics, and Marketing Strategy at IMD and Program Director of the AI Strategy and Implementation program, Generative AI for Business Sprint, and the Business Analytics for Leaders course. He specializes in helping organizations use artificial intelligence and develop their big data, analytics, and AI capabilities. An award-winning professor and researcher, he has extensive experience of AI and analytics-driven transformations in industries such as banking, fintech, retail, automotive, telecoms, and pharma.
As AI-driven Large Language Models reshape digital visibility, Generative Engine Optimization (GEO) emerges as a critical frontier threatening to upend the $80 billion SEO industry and demanding urgent attention from senior executives....
September 30, 2025 • by Michael R. Wade, Amit M. Joshi in Mike & Amit Talk Tech • 2 min read • 
Podcast available
José Parra Moyano joins Mike Wade & Amit Joshi to explore how Gen AI empowers business leaders, democratizes analytics, and drives innovation....
Context-aware artificial intelligence is redefining the future of business. Amit Joshi shows how leaders can navigate through this radical shift to create new value propositions using a three-part framework. ...
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