AI maturity in consumer goods: lessons from the most successful firms

China’s leveraging of technology to reinvent retail can serve as inspiration for other Asian markets

December 9, 2021 • by Mark J. Greeven in Retail & Consumer Goods • 8 min read

By putting the consumer’s needs at the center, China’s retail companies have rethought the value chain and reinvent the retail model, delivering a greater and more relevant retail experience to consumers, argued...

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Three steps to execute an augmented retail strategy in the luxury goods industry

April 21, 2021 • by Stéphane J. G. Girod in Retail & Consumer Goods • 5 min read

Distribution changes are calling for luxury brands to become more comfortable with digital. However, physical distribution remains relevant, so the focus should be on connecting customers’ online and offline journeys to help...

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