Insights from the world’s most AI mature companies
IMD’s AI Maturity Index demonstrates how to align leadership, people, and technology for measurable business benefits and revenue growth, with examples from 10 industries....
Author
Michael R. Wade
Michael R Wade is TONOMUS Professor of Strategy and Digital at IMD and Director of the TONOMUS Global Center for Digital and AI Transformation. He directs a number of open programs such as Leading Digital and AI Transformation, Digital Transformation for Boards, Leading Digital Execution, Digital Transformation Sprint, Digital Transformation in Practice, Business Creativity and Innovation Sprint. He has written 10 books, hundreds of articles, and hosted popular management podcasts including Mike & Amit Talk Tech. In 2021, he was inducted into the Swiss Digital Shapers Hall of Fame.
Latest publications
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Generative Engine Optimization (GEO): The $80 billion shift that every executive should understand
As AI-driven Large Language Models reshape digital visibility, Generative Engine Optimization (GEO) emerges as a critical frontier threatening to upend the $80 billion SEO industry and demanding urgent attention from senior executives....
Why business ecosystems hold the key to resilient decarbonization
Digital ecosystems are transforming how industries decarbonize. By linking data, AI, and shared infrastructure, companies can cut emissions, boost resilience, and tackle Scope 3 impacts—proving collaboration is key to achieving a low-carbon,...
Hacking Digital 3: How to develop digital skills within your organization
Learning new digital tools, technologies, and business models presents both short-term and longer-term challenges. Here’s a quick guide to the essentials of getting your people up to speed and beyond....
Hacking Digital 1: Building credibility as a new digital transformation leader
Credibility is difficult to build and easy to lose for any leader, especially newly appointed digital leaders. Here are some concrete actions and insights that will help you on the journey....
AI unlocked: How LLMs will make experts out of everyone
September 30, 2025 • by Michael R. Wade, Amit M. Joshi in Mike & Amit Talk Tech • 2 min read • 
Podcast available
José Parra Moyano joins Mike Wade & Amit Joshi to explore how Gen AI empowers business leaders, democratizes analytics, and drives innovation....
Supply chains: How GenAI has gone from disappointment to game-changer
September 23, 2025 • by Michael R. Wade, Amit M. Joshi in Mike & Amit Talk Tech • 2 min read • Podcast available
Explore how generative AI is reshaping supply chains with IMD’s Carlos Cordon on Mike and Amit Talk Tech, driving smarter and adaptive solutions....
GenAI and Healthcare with Achim Plueckebaum
September 9, 2025 • by Michael R. Wade, Amit M. Joshi in Mike & Amit Talk Tech • 1 min read • Podcast available
Discover how AI will revolutionize healthcare! Mike and Amit are joined by Achim Plueckebaum on the latest edition of the IMD Podcast Network to explore the future of medicine....
The 4 strategic personas of GenAI – which one are you?
Generative AI (GenAI) promises massive transformation, but only if strategy and execution align. After studying 100 GenAI implementations across sectors, we’ve found that most firms fall into four GenAI personas. Each reflects...
The future of Edge AI, with Tomoko Yokoi
August 12, 2025 • by Michael R. Wade, Amit M. Joshi in Mike & Amit Talk Tech • 3 min read • Podcast available
In this edition of MATT from the IMD Podcast Network, hosts speak with Tomoko Yokoi about one of AI’s fastest-growing frontiers—Edge AI....
AI maturity in the automotive industry: lessons from the most successful firms
Mastering artificial intelligence will be key to the future of the automotive sector; firms that fail to do this risk being left behind. IMD’s AI Maturity Index unveils the strategic approaches driving...
Is AI good or bad for sustainability?
July 21, 2025 • by Michael R. Wade, Amit M. Joshi in Mike & Amit Talk Tech • 2 min read • Podcast available
Is AI a threat to the planet or a tool to save it? Mike and Amit Talk Tech explore AI’s environmental impact with IMD’s Julia Binder in this podcast episode....