Be close to people and show vision: pandemic lessons for luxury
May 17, 2021 in luxury • 4 min read
Chief executive of leading Swiss luxury watch brand says COVID-19 prompted a complete reassessment of the business model....
luxury
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Three steps to execute an augmented retail strategy in the luxury goods industry
Distribution changes are calling for luxury brands to become more comfortable with digital. However, physical distribution remains relevant, so the focus should be on connecting customers’ online and offline journeys to help...
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