Iana Kouris is a managing director at Boston Consulting Group and a core member of BCG X, the firm’s tech build and design unit, where she leads customer experience transformations as part of BCG’s marketing, sales, and pricing practice. Her current focus includes supporting healthcare, insurance, and consumer companies to tap into the rapidly growing longevity economy.Â
Research by the Boston Consulting Group exposes an inconvenient truth about longevity: awareness has never been higher, but action lags far behind. Here's how to turn aspirations into reality....
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