The key to putting customers at the center of your business
Companies that put customers at the center of their strategic focus perform better, but doing this requires more effort than many realize....

19 hours ago • by Robert Hooijberg in Strategy • 2 min read
Protect your pipeline: actionable steps to develop leaders from entry-level roles as AI transforms junior work tasks....
Continue readingNovember 29, 2021 • by Julia Binder in Strategy • 4 min read
Do consumer incentives have negative consequences on people and planet? Julia Binder, Professor of Sustainable Innovation and Business Transformation at IMD, explores the risks....
November 26, 2021 • by James Henderson in Strategy • 2 min read
Having a more inclusive strategy has been proven to have a positive effect on the bottom line. There are strategies that can help you do it well....
November 23, 2021 • by Christos Cabolis, Karl Schmedders in Strategy • 2 min read
ESG are generally lumped together as one set of goals, but they don't always have a symbiotic relationship. Have you looked at the relationships between them?...
November 17, 2021 • by Sameh Abadir in Strategy • 2 min read
Leading through crisis is difficult, but we have studied those companies that have prepared and identified three common principles....
November 12, 2021 • by Gary Gregory, Liem Viet Ngo in Strategy • 7 min read
Offshore partners can benefit customers, here's what to look for when outsourcing....
November 5, 2021 • by Patrick Reinmoeller in Strategy • 2 min read
Relevance is a quality that leaders formerly tended to overlook, but the new business landscape is making it a key driver of business strategy....
November 4, 2021 • by Jennifer Jordan, Ask Agger in Strategy • 4 min read
The pandemic has left companies across the globe trying to navigate the issues in an entirely new framework – the virtual world. Yjod requires adjustments to leadership that require understanding the paradoxes...
November 3, 2021 • by Merete Wedell-Wedellsborg in Strategy • 3 min read
Winning leaders are reporting having mixed emotions, feeling just as exhausted as their more unfortunate peers, and on top of that being puzzled by their reactions to their own flourishing during a...
November 1, 2021 • by Bettina Büchel in Strategy • 3 min read
This is never going to be a one-size-fits-all proposition, but you can use the ISC framework to guide your strategy formulation and execution. This framework comprises three different diagnostic points....
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