How can businesses systematically harness the power of imagination?
How can businesses systematically harness the power of imagination?...
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I by IMD is a business intelligence platform designed for today's leaders. We deliver expert-led insights, diverse perspectives, and practical learning tools to help decision-makers navigate critical business challenges.
Generative Engine Optimization (GEO): The $80 billion shift that every executive should understand
As AI-driven Large Language Models reshape digital visibility, Generative Engine Optimization (GEO) emerges as a critical frontier threatening to upend the $80 billion SEO industry and demanding urgent attention from senior executives....
Continue readingIn focus: AI and Digital transformation
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The AI reskilling paradox: Slow down to get there faster
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Artificial intelligence
AI strategies that are working
IMD’s 2025 AI Maturity Index highlights how leaders of the most successful companies are scaling AI technologies across 10 industries for competitive advantage
November 11, 2025
strategy
The Future of Supply Chain
To help set the agenda for supply chain leaders beyond 2025, this guide examines the industry priorities and outlines five strategic areas of focus for
October 6, 2025
Biodiversity
Voluntary Biodiversity Credits: A guide for business
This guide aims to help businesses navigate the rapidly evolving voluntary biodiversity credit (VBC) markets and decide whether and how to engage.
September 23, 2025
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Walmex CEO Guilherme Loureiro: What happens when leaders admit they’re dinosaurs?
Walmex CEO Guilherme “Gui” Loureiro on reinventing Walmart Mexico into a purpose-driven digital powerhouse – by overcoming his own ego.
November 17, 2025
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The real story of AI’s rise from winters to workplaces
AI has leapt from obscurity to ubiquity, reshaping work and society. But its flaws run deep, forcing leaders to balance its promise with its dangerous limitations.
November 17, 2025
I by IMD Podcasts
Europe’s irreplaceable innovator: ASML’s CEO on powering the digital future
ASML CEO Christophe Fouquet on EUV innovation, AI-driven chip demand, and leading Europe’s most critical technology company.
November 10, 2025
The Interview
The real story of AI’s rise from winters to workplaces
AI has evolved from skepticism to ubiquity, transforming work and productivity while exposing deep limitations in truth, reliability, and human dependence.
November 14, 2025
Life Science
Clee Medical: Making brain surgery safer
Matthew Lapinski, CEO of Clee Medical, shares how the Swiss startup is making brain surgery safer, faster, and more precise.
November 13, 2025
CEO Dialogue Series
Europe’s irreplaceable innovator: ASML’s CEO on powering the digital future
Christophe Fouquet, CEO of ASML, tells Jean-François Manzoni how the world’s only EUV lithography machine maker became Europe’s most indispensable company – and what comes next.
November 11, 2025
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