Four sustainability strategies for your brand
How do the brand sustainability strategies of Tony’s Chocolonely, Nespresso, Volvo and Vanish differ? And how can executives know which strategy to adopt?...
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Knut Haanaes, Professor of Strategy and Lundin Sustainability Chair at IMD, paints a picture of how sustainability can shape the future in four mini case studies. In this third case study, Haanaes says the future is about corporate responsibility and profit, doing just one is no longer enough.
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Capitalism
Capitalism must rediscover its purpose
Knut Haanaes, Professor of Strategy and Lundin Sustainability Chair at IMD, paints a picture of how sustainability can shape the future in four mini case studies. In this third case study, Haanaes...
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