Navigating luxury’s rollercoaster ride into 2024
Luxury brands must ensure they are agile and flexible enough to respond to the uncertainties they face....
luxury
In 2026, what matters to luxury brands is not what will happen, it’s how they adapt
The strategies that drove the recent luxury boom are now its constraint. As demand polarizes and competition intensifies, growth must be constructed, not expected....
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How can luxury harness technology to craft a more sustainable future?
Integrate disruptive technologies into your sustainability strategy and foster collaborations to drive growth and boost brand value in the context of climate change, said Marie-Claire Daveu and Jan Huckfeldt at the second...
LVMH takes pride in fashioning an inclusive culture
June 24, 2023 • by Heather Cairns-Lee in luxury • 7 min read
Vanessa Moungar, Chief Diversity and Inclusion Officer at LVMH, tells Heather Cairns-Lee how luxury brands can ‘walk the talk’ when it comes to supporting the LGBTQ+ community....
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Protecting luxury’s future by creating a positive impact strategy
February 10, 2023 • by Stéphane J. G. Girod in luxury • 6 min read
Leaders must strategize on ways to put sustainability at the core of luxury brand desirability....
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Three paradoxes luxury brands face in the digital era
April 14, 2022 • by Hannes Gurzki in luxury • 6 min read
Extending products and experiences into the digital world and using consumer insights to personalize the interactions will help luxury brands maintain exclusivity and stimulate consumers' fantasies in the digital age....
The future of luxury trade shows is ‘smart’, but not in the digital sense
January 24, 2022 • by Fabienne Lupo in luxury • 5 min read
The pandemic badly hit the ‘salons', the traditional way in which luxury brands do business, but don’t write them off yet....
- Audio available
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