
Why are bad habits hard to break, and what can I do about it?
Habits form in the basal ganglia and can resist effort - discover substitution strategies that replace old routines with productive ones at work....

by Brenda Steinberg Published February 3, 2026 in Brain Circuits • 3 min read
If you answered ‘yes’ to most of these questions, it sounds like you need to take control of your own destiny. Begin by identifying strategic areas you want to influence. Do you need to develop new expertise to do this? To have a greater impact, you will need to be more visible across the organization and within its upper echelons. This means reprioritizing your time so you can think more deeply, network, and take a leading role in cross-functional projects – so you need to change how you lead others. To further your new priorities, try the following:
Taking greater ownership over your role, being more adventurous and future-oriented in your thinking, and asserting more control in your interactions with others will help you leave your comfort zone and realize your true leadership potential.

IMD Coach
Brenda Steinberg is an executive coach and leadership consultant with more than 20 years’ experience working with senior leaders. She contributes regularly to executive education programs at IMD and works as a consultant with Genesis Advisers.

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