Professor Stefan Michel prepared this case for class discussion, not to illustrate the effective or ineffective handling of a business situation....
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Are you neglecting the ‘S’ in your ESG strategy? Progress on social issues has lagged behind the more clearly defined environmental and governance concerns. However, a combination of changing consumer preferences, employee...
In the fifth of a series of practical guides for organizations on sustainability, Julia Binder, IMD’s Professor of Sustainable Innovation and Business Transformation, explains how to carry out a materiality assessment –...
June 22, 2023 • by Amit Joshi in Strategy • 6 min read
Now that the dust is starting to settle on the hype surrounding ChatGPT, how can executives leverage generative AI tools without overshooting or falling foul of the pitfalls?...
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To unlock commercial value from their data, businesses have been scrambling to hire data scientists, who are in short supply. Could many of their skills and activities be commoditized?...
More than 20-years after his best-selling case study on easyJet was first published, Nirmalya Kumar reflects on the decisions and actions that helped the startup grow into one of Europe’s leading low-cost...
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