
Are you matching your AI strategy to your reality?
Cyril Bouquet shows how to improve your return on AI investment by matching your strategy to your organizational reality and selecting among four different AI innovation approaches....

by Didier Bonnet, Achim Plueckebaum Published October 28, 2025 in Brain Circuits • 3 min read

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Use cases should be essential components of your AI strategy. The successful ones will increase your certainty about where the real AI-driven business value is in your organization.

Professor of Strategy and Digital Transformation
Didier Bonnet is Professor of Strategy and Digital Transformation at IMD and program co-director for Digital Transformation in Practice (DTIP). He also teaches strategy and digital transformation in several open programs such as Leading Digital Business Transformation (LDBT), Digital Execution (DE) and Digital Transformation for Boards (DTB). He has more than 30 years’ experience in strategy development and business transformation for a range of global clients.


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