
Stop developing an obsolete AI strategy part 2: Enterprise risk
Following on from our Brain Circuit on the risks that can arise from your own implementation of AI, here’s how to defend against external disruption. ...

by Didier Bonnet, Achim Plueckebaum Published October 28, 2025 in Brain Circuits • 3 min read

Time's up
Use cases should be essential components of your AI strategy. The successful ones will increase your certainty about where the real AI-driven business value is in your organization.

Professor of Strategy and Digital Transformation
Didier Bonnet is Professor of Strategy and Digital Transformation at IMD and program co-director for Digital Transformation in Practice (DTIP). He also teaches strategy and digital transformation in several open programs such as Leading Digital Business Transformation (LDBT), Digital Execution (DE) and Digital Transformation for Boards (DTB). He has more than 30 years’ experience in strategy development and business transformation for a range of global clients.


May 28, 2026 • by Faisal Hoque, Paul Scade , Pranay Sanklecha in AI
Following on from our Brain Circuit on the risks that can arise from your own implementation of AI, here’s how to defend against external disruption. ...

May 20, 2026 • by Faisal Hoque, Paul Scade , Pranay Sanklecha in AI
AI poses dual threats to organizations. Here’s how to manage the negative consequences that can arise from your own implementation of AI....

April 22, 2026 • by Prashant Saxena in AI
As generative AI erases the visible difference between real and fabricated content, authenticity becomes a strategic imperative. Prashant Saxena explains why perceived authenticity depends on three factors operating together and shows how...

April 21, 2026 • by Didier Cossin, Yukie Saito in AI
AI is profoundly transforming the business landscape, presenting both significant opportunities and new challenges to boards. Here are five ways to use the technology as a powerful boardroom ally. ...
Explore first person business intelligence from top minds curated for a global executive audience