The art of thinking in a digital world
IMD’s Professor Knut Haanaes was joined by friend and former Boston Consulting Group colleague, Luc de Brabandere, corporate philosopher and senior advisor at BCG, to discuss his book ‘The Art of Thinking...
October 3, 2024 • by Jim Pulcrano in Tech for Good
In episode six of Tech for Good, Edouard Treccani, principal at Founderful, a Swiss pre-seed Venture Capital fund founded in 2019, discusses its mission to invest in emerging startups and support students...
Without entrepreneurs society stands still, but choosing to found a startup over a traditional career takes real courage. And those who are bold enough to make that leap need capital.
In episode six of Tech for Good, Edouard Treccani, principal at Founderful, a Swiss pre-seed Venture Capital fund founded in 2019, discusses its mission to invest in emerging startups and support students at Swiss universities to build great companies.
Treccani, who also leads Founderful Campus, explains how the program empowers students to become entrepreneurs and investors, what he is looking for in applicants, and his top tips for those who want to start out on the entrepreneur journey.

Eduoard Treccani, Principal at Founderful

Adjunct Professor of Entrepreneurship and Management
Jim Pulcrano is an IMD Adjunct Professor of Entrepreneurship and Management. His current projects include teaching in Lausanne, London and Silicon Valley, research on disruption, and various strategy, networking, customer-centricity, and innovation mandates with multinationals in Europe, Asia, and the US. At IMD, He is Director of the Venture Capital Asset Management (VCAM) program and teaches on the Executive MBA (EMBA), Orchestrating Winning Performance (OWP), and full-time MBA programs.
March 2, 2026 • by Knut Haanaes, Luc de Brabandere in Videos • 7 min read
IMD’s Professor Knut Haanaes was joined by friend and former Boston Consulting Group colleague, Luc de Brabandere, corporate philosopher and senior advisor at BCG, to discuss his book ‘The Art of Thinking...
February 23, 2026 • by Ginka Toegel in Videos • 9 min read
In her latest book, The Confidence Myth, IMD Professor Ginka Toegel examines why confidence is so often misinterpreted at work – and how organizational systems shape who is seen as confident and...
January 6, 2026 • by Peter Vogel in Videos • 10 min read
Melisa Sabancı Tapan, in conversation with IMD’s Peter Vogel, discusses creating empowered communities, bringing the wisdom of the past to new generations through AI, and staying human in a digital world. ...
January 6, 2026 • by Jean-François Manzoni in Videos • 10 min read
PMI CEO Jacek Olczak shares how the company’s bold shift to smoke-free products is reshaping its business, culture, and purpose for the future...
January 1, 2026 • by Arturo Bris in Videos • 5 min read
Stephane Garelli and Arturo Bris explore how global competitiveness is evolving, with nations redefining success amid changing rules and global shifts....
December 16, 2025 • by Mark J. Greeven, Mike Colias in Videos • 8 min read
IMD’s Mark Greeven was joined by Reuters US autos journalist Mike Colias to discuss his new book Inevitable: Inside the Messy, Unstoppable Transition to Electric Vehicles, which explores how the development of...
December 11, 2025 • by Michael R. Wade in Videos • 4 min read
Breaking down data silos and fostering trust across companies could unlock major gains in industrial efficiency. Caspar Herzberg calls this “radical collaboration.”...
December 1, 2025 • by Stefan Michel in Videos • 4 min read
Gaming has become one of the world’s most powerful consumer ecosystems. Stefan Michel explores why every company now needs a strategy for play to stay competitive. ...
November 21, 2025 • by I by IMD in Videos • 12 min read
Sustainability can no longer be separated from geopolitics. In this webinar, our experts discuss how rising security risks, disrupted supply chains, and circularity are redefining strategy for global leaders....
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