Twitter’s future: lift off or crash and burn?
Elon Musk’s reign at the social media giant has got off to a chaotic start, but he’s no fool and could yet take the company on an unconventional path to prosperity. Here’s...

1 day ago • by Jim Pulcrano, Katarina Barsoux in Strategy • 8 min read
Deeply held assumptions about what a successful founder looks like and the financial consequences of these biases have been exposed by recent research. ...
Continue readingJanuary 20, 2023 • by Didier Bonnet, Jialu Shan in Strategy • 6 min read
Elon Musk’s reign at the social media giant has got off to a chaotic start, but he’s no fool and could yet take the company on an unconventional path to prosperity. Here’s...
January 4, 2023 • by Alfredo De Massis, Ivan Miroshnychenko in Strategy • 7 min read
A certain type of family firm showed resilience in the worst months of the COVID-19 pandemic....
December 29, 2022 • by Howard H. Yu in Strategy • 2 min read
Adopting a strategy requires you to make bets about what will happen in the future. Do you have a plan for if you bet on the wrong thing?...
December 20, 2022 in Strategy • 10 min read
Building a social enterprise requires both a big heart and a clear strategic focus, says Khadija Mohamed-Churchill, founder and CEO of Kwanza Tukule. In an in-depth discussion with Jean-Francois Manzoni, she reveals...
December 13, 2022 • by Howard H. Yu in Strategy • 8 min read
The uncertain economic landscape makes predicting winners and losers over the coming year more unpredictable than ever. But Howard Yu and his team focus on hard data to predict what it will...
December 5, 2022 in Strategy • 7 min read
Arnold Dhanesar is Global Head of Talent, Culture & Leadership at The HEINEKEN Company, with functional leadership of the center of expertise for the 82,000-strong organization. We asked him about his role...
December 2, 2022 • by Patrick Reinmoeller in Strategy • 6 min read
Leaders can harness their attention, motivation, capabilities and capacity to link strategy with culture, and reap benefits for every stakeholder....
November 23, 2022 in Strategy • 5 min read
In conversation with IMD’s Jean-François Manzoni at the Nikkei Global Management Forum, Swiss Re’s Christian Mumenthaler talked about his prediction and highlighted the need for companies to work across value chains to...
November 17, 2022 in Strategy • 6 min read
Companies that integrate sustainability into their core strategy at the highest level will be better placed to reap long-term value for the benefit of shareholders and society alike....
November 16, 2022 • by Carlos Cordon, Natalia Olynec in Strategy • 5 min read
As energy prices climb to record highs, businesses of all sectors and sizes need to start implementing energy-saving measures now to prepare for shortages over the winter....
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