4 tips on marketing sustainable products
Marketing campaigns for sustainable offerings often fail, leaving businesses with products that do not sell. This short guide will help you target customers more effectively....
Brain Circuits
10 ways AI can support learning and skills resilience (or not)Â
AI can do plenty in terms of learning and skills development – but educators and talent leaders also need to understand what AI tools should not be used for. ...
Continue readingLatest
Share
The business value of gamification: Three pathways to new customer acquisition
Well-designed games can bring in new users, who may eventually become customers. This can lead directly to new revenue streams or boost interest and brand equity by association. In the second of...
Learn Brain Circuits
Join us for daily exercises focusing on issues from team building to developing an actionable sustainability plan to personal development. Go on - they only take five minutes.
Â
Explore Leadership
What makes a great leader? Do you need charisma? How do you inspire your team? Our experts offer actionable insights through first-person narratives, behind-the-scenes interviews and The Help Desk.
Â
Join Membership
Log in here to join in the conversation with the I by IMD community. Your subscription grants you access to the quarterly magazine plus daily articles, videos, podcasts and learning exercises.
Â