Quiz: What are the pitfalls of marketing to women?
Women make more than 80% of purchasing decisions, but most brands struggle to reach, engage, and convert female customers. Do this short quiz to test your knowledge of marketing to women, and...
Brain Circuits
Are you tapping into the talent of older workers?
Question your talent practices: a guide to evaluating resource allocation for age diversity and enhancing problem solving....
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Do you know how to lead when no one is right? Decision-making in the gray zone
Resolving ethical issues in business often involves a trade-off between conflicting values, which means finding solutions that are right for some but wrong for others. Jennifer Jordan has some simple advice on...
Tell-tale signs of leader anxiety and what to do about it
When harnessed well, anxiety can be a powerful force, sharpening focus and fuelling high performance. That’s why many driven leaders experience it. But when it starts to interfere with your well-being, relationships,...
Can your organization cultivate expertise in an age of obsolescence?
Expertise and skills are becoming redundant faster than ever. But why is expertise needed in the AI age? Test your understanding and see our tips on developing cutting-edge expertise as the lifecycle of skills shrinks....
Are you unlocking deep tech’s potential? A guide for corporates
Deep tech is often described as a “first-of-a-kind” innovation built on cutting-edge research, such as new materials, synthetic biology, fusion energy, and quantum computing. Unlike consumer products or digital offerings, deep tech...
How to build strategic agility with an intelligent organizational sensory system
In today's fast-paced business environment, an intelligent organizational sensory system is your key to staying ahead. This system integrates tools, processes, and practices to monitor your environment, capture signals of change, and...
Management myth-busters: We do ESG – we don’t need to measure impact
Many companies still believe that compliance with ESG criteria is sufficient to keep regulators and investors happy and ensure business sustainability. Not so, says Sonja Haut, who identifies seven ways in which...
Collective, not corrective action: how to engage men in DE&I
Workplace inclusion benefits everyone – and the organization. Mark Freed identifies five actionable steps to move away from a blame-centric approach towards a more collaborative and inclusive strategy that makes men allies. ...
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