
How to maximize your social media impact
Are you investing heavily in a strong leadership presence on social media but have no idea if it’s paying off? If so, use the proof, people, and place trifecta to deliver breakout results....

by Paul Vanderbroeck Published June 23, 2025 in Brain Circuits • 3 min read
Significant changes in career direction, such as advancing from managing a particular business unit or function (finance, IT) to having a broader leadership position, usually require a mindset shift. The following are simple strategies to help make the transition:
Allow your team to take on more responsibility – give them the autonomy and trust they need to thrive in their roles.
Broadening your leadership aptitudes requires you to think more strategically about your role. Temper the desire to focus on the needs of one business unit, and adopt a broader organizational lens.
If you have joined a new organization or function, bear in mind that the culture may be very different: where specialization may have been highly valued in your previous role, you will likely need to be more proactive about immediate business and growth objectives in your new one.
Be prepared to adapt your style in your new role. You may need to be more direct and forthright with recommendations that touch the whole organization, and not wait for guidance and information from peers or superiors.
Transitioning from managing a specialist function to a broader leadership role means expanding your skills and adopting new ways of working. Remember: what got you here may not get you there!

Accelerate your career with strategic business capabilities and transformative leadership skills.

Executive Educator and Coach
Paul Vanderbroeck is a Swiss-Dutch historian, leadership scholar, and executive coach. He has accompanied many leaders and high-potential individuals across the world in their leadership careers. Among his publications are Leadership Strategies for Women (Springer, 2014) and The International Career Couple Handbook (2021). He has co-created a play on women leaders. He is married with two adult children and currently lives in Geneva, Switzerland.

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