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Case Study

Canon Europe: Pan-European transformation (A)

By Vladimir Pucik and Nanci Govinder

7 pages

June 2004

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Reference: IMD-3-1074

This 3-part case describes Canon’s pan-European restructuring. The A case explores Canon’s situation in the late 1990s. The newly appointed CEO was considering how Canon Europe should respond to changes in the competitive environment. Any attempts to harness European-wide synergies would challenge the semi-independent National Sales Organizations–the foundations of Canon’s past successes. What should be the best way forward? If change is necessary, what is the best way to manage the change process i.e. how to balance the challenge of urgency versus organizational buy-in?

Keywords

Pan-European Restructuring, Organizational Transformation, Regional Integration, Local Responsiveness

Settings

Europe
1999-2001

Type

Field Research

Available Languages

English

Related material

Teaching note, Video

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This case study is part of a series

Canon Europe: Pan-European transformation (A)
Canon Europe: Pan-European transformation (B)
Canon Europe: Pan-European transformation (C)

This case study is part of a series

Canon Europe: Pan-European transformation (A)
Canon Europe: Pan-European transformation (B)
Canon Europe: Pan-European transformation (C)

Canon Europe: Pan-European transformation (A)

By Vladimir Pucik and Nanci Govinder
Case reference: IMD-3-1074 ©2004

Summary

This 3-part case describes Canon's pan-European restructuring. The A case explores Canon's situation in the late 1990s. The newly appointed CEO was...

Reference IMD-3-1074

Available Languages English

Contact

Research Information & Knowledge Hub for additional information on IMD publications

Related topics

Strategy

Browse all topics

Canon Europe: Pan-European transformation (B)

By Vladimir Pucik and Nanci Govinder
Case reference: IMD-3-1075 ©2004

Summary

The B-case looks at the mandate given to four task forces to come up with a pan-European solution. Based on their recommendations, the CEO designed...

Reference IMD-3-1075

Available Languages English

Contact

Research Information & Knowledge Hub for additional information on IMD publications

Related topics

Strategy

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Canon Europe: Pan-European transformation (C)

By Vladimir Pucik and Nanci Govinder
Case reference: IMD-3-1076 ©2004

Summary

The C case outlines how the recommendation of each of the task forces on European reorganization were transformed into action plans.

Reference IMD-3-1076

Available Languages English

Contact

Research Information & Knowledge Hub for additional information on IMD publications

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