The (B) case is the second of a three-part series on the L 2.5 billion takeover of Rowntree by Nestle in 1988. Nestle has launched a hostile bid for Rowntree; this case ends at a ‘breaking point’ in the process, and places us in the middle of a critical negotiation session of the most senior executives of the two companies. The case is written from Nestle’s point of view, and raises questions regarding the takeover price and the potential post-acquisition integration and organization structure.
Nestlé-Rowntree (A+B)
Summary
The case is a condensed version of the Nestle-Rowntree (A) and (B) cases. It is intended for use by instructors who wish to move directly to the ac...
Reference
IMD-3-0520
Copyright
©1989
Copyright owner
IMD Copyright
Organization
Nestlé
Industry
Consumer Goods, Food and Beverage
Available Languages
English
Contact
Research Information & Knowledge Hub for additional information on IMD publications
Nestlé-Rowntree (B)
Summary
The (B) case is the second of a three-part series on the L 2.5 billion takeover of Rowntree by Nestle in 1988. Nestle has launched a hostile bid fo...
Reference
IMD-3-0424
Copyright
©1989
Copyright owner
IMD Copyright
Available Languages
English
Contact
Research Information & Knowledge Hub for additional information on IMD publications