What Matters Most

The business case for living longer

37 minutes ago • by Tim Quigley in What Matters Most • Podcast availablePodcast available

Living longer is changing business. Carlos Cordon, Professor of Strategy and Supply Chain Management at IMD, explores longevity, retirement, workforce health – and what leaders need to rethink....

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What happens when people live longer, but the way we work, lead and retire stays the same?

Longevity is becoming a strategic challenge for business leaders. Ageing workforces, rising healthcare costs, and the loss of experienced talent are forcing companies to rethink how they manage people and productivity.

In the first episode of IMD’s new weekly podcast, What Matters Most, host Tim Quigley explores with Carlos Cordon why longevity deserves a place on the corporate agenda. From the promise of GLP-1 drugs to the economics of prevention, they examine what helps people stay healthier and productive for longer. Cordon shares surprising evidence of how business travel can damage productivity: “After a certain level [of travel], there is a cliff.” And he challenges leaders to not only reconsider retirement, but also invest into long-term health as a competitive advantage.

Expert

Carlos Cordon

Carlos Cordon

Professor of Strategy and Supply Chain Management at IMD

Carlos Cordon is Professor of Strategy and Supply Chain Management at IMD, where he has advised and worked with multinational companies for more than three decades. His expertise spans business transformation, strategy, supply chains, and digitalization, with extensive work involving the pharmaceutical, healthcare, and automotive industries. He holds a PhD in Management from INSEAD and works closely with executives on the strategic challenges facing large organizations.

Authors

Tim Quigley

Professor of Strategic Leadership and Governance

Timothy J. Quigley is Professor of Strategic Leadership and Governance at IMD. His research focuses on corporate governance, CEO succession, executive decision-making, and the factors that shape leadership effectiveness. Quigley helps leaders navigate uncertainty by improving decision processes and addressing the cognitive biases that influence judgment. His work has been published in leading journals, including Strategic Management Journal, Academy of Management Journal, and Organization Science, and featured in major media outlets such as the Financial Times and The Washington Post. Before entering academia, he built a career in consulting and technology, helping organizations leverage emerging digital technologies.

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