Case Studies

IMD’s case writing is globally renowned for its excellence, quality, innovation, and insight.

IMD draws on its close interactions with the business world to produce compelling case studies that are regularly sought after and utilized by peer business schools, universities and companies around the world.


Tommy Hilfiger and Calvin Klein Post-COVID-19: What's in Store?


Our featured case for the month of October looks at iconic fashion brands Tommy Hilfiger and Calvin Klein and their parent company PVH Corp.

The case, written by Professor Niccolò Pisani and Ines A., explores the challenges of COVID-19 and its ensuing lockdowns on the fashion retailer and asks how PVH should best position itself to emerge from the pandemic in a position of strength.


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IMD faculty and research teams have a long tradition of writing successful case studies on a wide range of topics
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