Becoming China-ready
The biggest risk of all is not engaging with China for the sake of innovation, sustainability, strategy, and understanding....
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Mark J. Greeven
Mark Greeven is Professor of Management Innovation at IMD, where he co-directs the Building Digital Ecosystems and Strategy for Future Readiness programs. Drawing on two decades of experience in research, teaching, and consulting in China, he explores how to organize innovation in a turbulent world. Greeven is a founding member of the Business Ecosystem Alliance. He is ranked on the Thinkers50 list of global management thinkers (2025, 2023).
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Four steps to building a future-ready organization
April 14, 2023 • by Mark J. Greeven, Howard H. Yu in Future readiness • 6 min read
Being future-ready is a source of competitive advantage in turbulent times. Professors Howard Yu and Mark Greeven explain how Xiaomi and others not only survive, but thrive through uncertainty....
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