Driving diversity into product innovation
Some companies are recognizing the benefits of creating new products and services for traditionally under-served audiences. But many more would benefit from doing the same. ...
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Cyril Bouquet
Cyril Bouquet is Director of the Innovation in Action program. As an IMD professor, his research has gained significant recognition in the field. He helps organizations reinvent themselves by letting their top executives explore the future they want to create together.
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Learn the five principles required for innovative thinking
16 August 2022 • by Cyril Bouquet, Michael R. Wade, Jean-Louis Barsoux in Brain circuits • 2 min read
For business leaders who seek the holy grail of innovation there is good news on the horizon: introducing the ALIEN framework – an innovative way of thinking that can be taught and...
