CHANEL Mission 1.5°: A sustainability journey
A series of watershed events forced CHANEL out of its comfort zone, culminating in the launch of CHANEL Mission 1.5°. With this new strategy, the luxury fashion house embarked on a journey...
Future of Luxury
Herding the fashion crowd to greener pastures
September 30, 2024 • by Stéphane J. G. Girod in Future of Luxury • 10 min read
Smarter regulation is required to nudge luxury brands into a more sustainable future, industry experts tell Stéphane Girod....
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How can luxury harness technology to craft a more sustainable future?
Integrate disruptive technologies into your sustainability strategy and foster collaborations to drive growth and boost brand value in the context of climate change, said Marie-Claire Daveu and Jan Huckfeldt at the second...
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Three steps to execute an augmented retail strategy in the luxury goods industry
Distribution changes are calling for luxury brands to become more comfortable with digital. However, physical distribution remains relevant, so the focus should be on connecting customers’ online and offline journeys to help...
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