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Case Study

School feeding program in Nigeria (B): Tetra Pak fortifies the business model

By Ulrich Steger and Aileen Ionescu-Somers

6 pages

December 2006

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Reference: IMD-2-0128

The case builds on the outcome of challenges in the A case and centers on the strategy agreed upon between the state governor and Tetra Pak and its application during a further period of nine months.

Learning Objective

1. Change traditional perceptions of the role of business in society 2. Show how innovation can be introduced in a sustainable manner and in a developing country 3. Understand the challenges of working in a developing world context at its most challenging 4. Understand the power of partnerships to reinforce corporate sustainability initiativesThe class can focus on what it sees as the gaps in the chosen Tetra Pak strategy emerging from the A case, and can suggest ways of improving upon it.

Keywords

Corporate Responsibility, Malnutrition, Poverty Alleviation, Food Processing, Corporate Sustainability Management

Settings

Nigeria
From January to August 2006

Type

Field Research

Available Languages

English

Related material

Teaching note

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2007 EFMD AWARD WINNER (Corporate Social Responsibility)

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