It had been two months since Mary Barra had faced two days of questioning in both the US Senate and House of Representatives. After a no-holds-barred investigation by Anton Valukas of Jenner & Block, the report into the ignition switch fault at GM was made public. It made grim reading – showing a company with a deeply troubled culture, including rigid silos, lack of accountability, and skewed priorities. Based on the report, Barra announces firings and other measures.
Honeymoon interrupted: Mary Barra, CEO, GM (A)
Summary
In early 2014, General Motors (GM) was hit with a crisis of immense magnitude. The company’s new CEO Mary Barra had been in post for just 11 weeks ...
Reference
IMD-7-1565
Copyright
©2014
Copyright owner
IMD Copyright
Organization
General Motors
Industry
Automotive, Automobiles
Available Languages
English
Contact
Research Information & Knowledge Hub for additional information on IMD publications
Honeymoon interrupted: Mary Barra, CEO, GM (B)
Summary
It had been two months since Mary Barra had faced two days of questioning in both the US Senate and House of Representatives. After a no-holds-barr...
Reference
IMD-7-1566
Copyright
©2014
Copyright owner
IMD Copyright
Organization
General Motors
Industry
Automotive, Automobiles
Available Languages
English
Contact
Research Information & Knowledge Hub for additional information on IMD publications
Honeymoon interrupted: Mary Barra, CEO, GM (C)
Summary
More than a year had passed since Anton Valukas of the law firm Jenner & Block had published his report on the General Motors ignition switch scand...
Reference
IMD-7-1740
Copyright
©2015
Copyright owner
IMD Copyright
Organization
General Motors
Industry
Automotive;Automotive, Automobiles
Available Languages
English
Contact
Research Information & Knowledge Hub for additional information on IMD publications