Strategies to accelerate and embrace equity, and lead with inclusion
The theme of this year’s International Women’s Day is #EmbraceEquity. But how can we do this in our organizations? A recent IMD panel got to the bottom of it....
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August 22, 2023 • by Jim Pulcrano in Strategy
While the founders and owners of Tech for Good companies are often driven by the ability to have an impact, day-to-day they face the same challenges that other startups do - finding...
While the founders and owners of Tech for Good companies are often driven by the ability to have an impact, day-to-day they face the same challenges that other startups do – finding investors and customers and learning how to build teams and manage conflict.
In episode three, Franck-Eric Flegbo, CEO of Swiss beverage tech company Drinkotec, which specializes in software and the manufacturing of vending machine equipment for cold drinks, explains how the company’s aim to reduce plastic and improve energy consumption in the sector is helping build relationships with customers.
Flegbo defines success as creating a company that can last for decades and shines a light on the people working hard behind the scenes to make it all happen.

CEO of Swiss beverage tech company Drinkotec
Franck-Eric Flegbo is the CEO of Swiss startup Drinkotec. He took part in the 2022 edition of LeadiNNg to Scale Up and he learned how to grow his company from IMD Faculty.

Adjunct Professor of Entrepreneurship and Management
Jim Pulcrano is an IMD Adjunct Professor of Entrepreneurship and Management. His current projects include teaching in Lausanne, London and Silicon Valley, research on disruption, and various strategy, networking, customer-centricity, and innovation mandates with multinationals in Europe, Asia, and the US. At IMD, He is Director of the Venture Capital Asset Management (VCAM) program and teaches on the Executive MBA (EMBA), Orchestrating Winning Performance (OWP), and full-time MBA programs.
March 8, 2023 in Videos • 5 min read
The theme of this year’s International Women’s Day is #EmbraceEquity. But how can we do this in our organizations? A recent IMD panel got to the bottom of it....
February 22, 2023 in Videos • 9 min read • Podcast available
Mickey Mikitani tells IMD President Jean-François Manzoni how he has grown Rakuten from an e-commerce startup into an ecosystem spanning internet services, fintech, and mobile....
February 10, 2023 • by Stéphane J. G. Girod in Videos • 6 min read
Leaders must strategize on ways to put sustainability at the core of luxury brand desirability....
January 3, 2023 in Videos • 9 min read • Podcast available
The Wallenberg sphere operates in about 180 countries and its holdings generate a total of $160bn of annual revenue. But Marcus Wallenberg, chairman of the family holding company, explains to Jean-François Manzoni...
December 20, 2022 in Videos • 10 min read
Building a social enterprise requires both a big heart and a clear strategic focus, says Khadija Mohamed-Churchill, founder and CEO of Kwanza Tukule. In an in-depth discussion with Jean-Francois Manzoni, she reveals...
December 16, 2022 • by Ina Toegel in Videos • 7 min read
The shift to virtual meetings over the past two years has made effective teamworking more challenging, but there are ways of using technology more effectively, according to authors Mike Brent and Nigel...
December 2, 2022 • by Knut Haanaes in Videos • 8 min read • Podcast available
The recent COP27 meeting made only limited headway on measures to tackle climate change, but climate action by companies gives more grounds for optimism, and the current challenging economic and geopolitical environment...
December 2, 2022 • by Patrick Reinmoeller in Videos • 6 min read
Leaders can harness their attention, motivation, capabilities and capacity to link strategy with culture, and reap benefits for every stakeholder....
November 1, 2022 • by Alyson Meister in Videos • 7 min read
Heineken’s Chief People Officer Yolanda Talamo tells Professor Alyson Meister how she is using metrics to address the gender balance, promote cultural diversity and improve wellbeing at the 158-year-old brewer....
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