Author

Phil Rosenzweig

Phil Rosenzweig has been Professor of Strategy and International Management at IMD since 1996. He directed IMD’s Executive MBA program for six years. He is the author of The Halo Effect … and the Eight Other Business Delusions that Deceive Managers (Free Press, 2007).

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Geographical location – or helping to create it – dictates companies’ success

29 April 2022 • by Arturo Bris, Philip Rosenzweig in Competitiveness • 7 min read

To boost company performance, executives must support the competitiveness of their countries and embrace public-private collaboration to help articulate and implement national strategy, say IMD Professors Arturo Bris and Phil Rosenzweig....

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