Create positive impact for your customers and career with digital marketing expertise

See how this program could benefit YOU. Read participant reviews.

The program delivered on its promise to provide a marketing framework for the digital era. I gained a new perspective on things as well as practical tools to improve and help my customers further.

Sven Lemat

Strategy Manager | Caterpillar | Switzerland


I discovered and experimented with fundamental and exciting new marketing concepts, which I can now take back and apply to my own context.

Nadege Desa

Revenue & Product Optimization Lead | Monsanto International | Switzerland


Cutting-edge digital marketing insights built on pertinent real cases and delivered by top professors who create a highly interactive and effective learning experience. Now I know how to make our company’s value proposition even more meaningful and attractive!

Paulo Martins

Chief Executive Officer | Machrent | Portugal


What I gained from this program is not only a new level of understanding of today’s changing marketing landscape, but also new working tools and models to address my current challenges. And I developed invaluable professional relationships!

Swati Soni

Global Customer Experience Manager | Carl Zeiss Meditec AG | Germany






I have refreshed my understanding of key marketing concepts and most importantly have learnt how I can apply them in today and tomorrow’s digital landscape. High-level training that will impact my career as I feel equipped now to enhance the value I can create for my customers.

Claude Nusbaumer

Area Sales Manager, Marketing and Communications | Sylvac SA | Switzerland


Digital Marketing Strategies gave me new tools to formulate new value propositions for my company in the new digital landscape.

Tommi Fors

Marketing and Communications | Oy Snellman AB | Finland


Digital marketing strategies

Survey of more than 4,000 alumni 6 months after attending an IMD program (2015-2018)

See immediate program impact on careers and companies

The numbers speak for themselves. IMD programs are making a significant improvement to your personal and business performance. These are the results from our latest survey 6 months after completing a program.

Disclaimer

IMD complies with applicable laws and regulations, including with respect to international sanctions that may be imposed on individuals and countries. This policy applies to all applications for IMD programs from individuals or organizations, and any commercial or non-commercial partnerships.