Case Study

Vanderbruk Spices: Rethinking the supply chain

6 pages
October 2002
Reference: IMD-6-0204

This case describes a value-chain situation where inventory stocks and flows need to be managed more effectively. At the moment, the situation is one of sequentially-linked, independent-demand inventories, each managed by an unique order-point or reorder-time system. The case asks the student to understand how products move (or don’t move) through such an extended value-chain, from the Netherlands to Japan, and how such a system might be made to work more effectively. Unlike the original case, the DRP argument is not developed in this case, but is available for application, if the students think it through. The purpose of the case, however, is to take an existing materials-flow system and to diagnose its problems and leave a wide-open opportunity for improvement. The situation is slightly complicated by an alliance with a local distributor.

Keywords
Distribution, Inventory Control, Return on Investment, Food, Production Management, Operations Management
Settings
Japan
The 1990s
Type
Generalized Experience
Copyright
© 2000
Available Languages
English
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