Case Study

Brent Spar platform controversy (A)

15 pages
September 1996
Reference: IMD-2-0070

In April 1995 Greenpeace boarded a Shell oil platform named “Brent Spar” in the North Sea to protest its scheduled disposal in the Atlantic. This action took the operator Shell Expro (a joint venture between Shell and Esso) totally by surprise, as this was the first protest of any kind that Shell management had encountered. The case describes the circumstances why Shell wants to dispose the Brent Spar Platform in the deep sea and why Greenpeace rejects these plans.

Keywords
Stakeholder Management, Crisis Management, Environment, Oil, Corporate Sustainability Management
Settings
Western Europe
April 1995
Type
Published Sources
Copyright
© 1996
Available Languages
English
Related material
Teaching note
Case clearing houses
Contact

Research Information & Knowledge Hub for additional information on IMD publications

2000 ECCH AWARD WINNER (Accounting Control & Business Environme
1997 EFMD AWARD WINNER (Risk & Crisis Management)
Best-selling Case Study
Discover our latest research
IMD's faculty and research teams publish articles, case studies, books and reports on a wide range of topics