Online program
Business Growth Strategies

Create long-term growth by reinventing your business.

Online program

Business Growth Strategies

Create long-term growth by reinventing your business.

Location Online

Length 5 weeks
(4-6 hours per week)

Fee CHF 1,950

Next program starts

Certification Receive IMD certificate upon completion

Drive growth for your organization by adapting and innovating

Our Business Growth Strategies program provides tools and insights to help you ensure that your business survives and grows in today’s fast-evolving marketplace.

You’ll discover how your organization needs to “leap” across knowledge disciplines to reimagine how a product is made, or a service is delivered. You’ll also learn the five fundamental principles that should guide and inform your business’s preparation to make that leap.

Throughout the program, you’ll look at case studies of companies that have endured and prospered for centuries by identifying new growth opportunities, adapting, and innovating. You’ll be inspired to accelerate your own organization’s ability to acquire and cultivate knowledge that is critical to its future success.

You’ll also discover why managerial creativity is increasingly important, and how you can leverage new technologies to help achieve your objectives.

Supported by your professional learning coach, you’ll develop a business growth strategy for your organization and an action plan for implementing it.

Ensure innovation projects build new knowledge and capabilities for the future.

Explore how strategic planning can help to quickly test your ideas on the market.

Discover the potential of Artificial Intelligence and Smart Machines for your firm or business unit.

Develop a business strategy and an action plan for implementation.

You and your class

You are an innovation leader searching for new ways of future-proofing your organization’s long-term business success. You are an entrepreneur or mid-level manager responsible for driving the development of new ideas and innovative practices in your organization. If you are part of an organization looking to grow its core business or identify and capitalize on new market opportunities then this, program is for you.

Your class is individually put together through a selection process to ensure that you experience the most impactful learning with a truly diverse group of global peers. Your class will become a trusted resource, encourage your learning journey and surprise you in many unanticipated beneficial ways both during and beyond your classroom experience. Read more about the admission criteria.







I attended the Business Growth Strategies course with IMD. It changed my perspective and thinking on how we take decisions for change in any organization. The course itself is very well organized and feedback from the coaches and peers is always constructive.

Dobromir Atanasov Service Development Manager, Fanastic Services

This program is essential to conceptualize your organization’s next leap. It equips you with a process, tools and frameworks to successfully grow your business with the least cost or risk. The program is full of examples, assignments, and case studies that help put your ideas into perspective. I strongly recommend it before forging your growth strategies.

Fahad Mohammed Alkhorayef General Manager, Alkhorayef Printing Solutions

Yu’s research exemplifies how management theory is rigorously built and improved. He carefully documents how companies in the past have spotted and seized opportunities for growth. I find the case studies compelling and the principles intriguing for all business leaders.

Clayton Christensen | Kim B. Clark Professor of Business Administration, Harvard Business School

What I learned about the disruption process and growth strategies on the program was of fundamental importance for implementing my business plan for new energy markets and building a strategy. My interaction with participants from around the world was great and opened me to different viewpoints.

Bruno Sampaio de Almeida Spínola Neoenergia/Iberdrola
The IMD difference

Our structured, yet flexible online programs are designed for impact and delivered for you. Explore what makes the IMD online program experience exceptional.

Discover our distinctive approach to online learning.

Access to thought leadership, regardless of location

Programs designed and taught by IMD faculty, world-renowned experts in their fields.

Personalized expert coaching

One-on-one support from an experienced executive coach to ensure that learning objectives are attained.

Interaction with peers

Group and pair work with participants from around the world enriches learning through exposure to fresh perspectives.

Bite-sized knowledge for improved learning outcomes

Micro-learning focused on knowledge retention and actionable insights.

Compelling multimedia content

Carefully designed multimedia material for a dynamic online experience.

Applied learning for real impact

Programs grounded in practical assignments guarantee the immediate application of new knowledge and techniques.

Next start & fee

Length: 5 weeks (4-6 hours per week).

Discover IMD’s online programs

Discover IMD’s online programs

Elevate your executive career

Earn your Online Advanced Certificate and take your career to the next level.

Complete three online programs to deepen your expertise in a specific area that is relevant to your aspirations and goals.

Find out more.

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