(4-6 hours per week)
Fee CHF 1,950
Next program starts 29 May 2023
Certification Receive IMD certificate upon completion
Drive growth for your organization by adapting and innovating
Our Business Growth Strategies program provides tools and insights to help you ensure that your business survives and grows in today’s fast-evolving marketplace.
You’ll discover how your organization needs to “leap” across knowledge disciplines to reimagine how a product is made, or a service is delivered. You’ll also learn the five fundamental principles that should guide and inform your business’s preparation to make that leap.
Throughout the program, you’ll look at case studies of companies that have endured and prospered for centuries by identifying new growth opportunities, adapting, and innovating. You’ll be inspired to accelerate your own organization’s ability to acquire and cultivate knowledge that is critical to its future success.
You’ll also discover why managerial creativity is increasingly important, and how you can leverage new technologies to help achieve your objectives.
Supported by your professional learning coach, you’ll develop a business growth strategy for your organization and an action plan for implementing it.
Ensure innovation projects build new knowledge and capabilities for the future.
Explore how strategic planning can help to quickly test your ideas on the market.
Discover the potential of Artificial Intelligence and Smart Machines for your firm or business unit.
Develop a business strategy and an action plan for implementation.
You are an innovation leader searching for new ways of future-proofing your organization’s long-term business success. You are an entrepreneur or mid-level manager responsible for driving the development of new ideas and innovative practices in your organization. If you are part of an organization looking to grow its core business or identify and capitalize on new market opportunities then this, program is for you.
Your class is individually put together through a selection process to ensure that you experience the most impactful learning with a truly diverse group of global peers. Your class will become a trusted resource, encourage your learning journey and surprise you in many unanticipated beneficial ways both during and beyond your classroom experience.
AVG. YEARS OF EXPERIENCE
I attended the Business Growth Strategies course with IMD. It changed my perspective and thinking on how we take decisions for change in any organization. The course itself is very well organized and feedback from the coaches and peers is always constructive.
This program is essential to conceptualize your organization’s next leap. It equips you with a process, tools and frameworks to successfully grow your business with the least cost or risk. The program is full of examples, assignments, and case studies that help put your ideas into perspective. I strongly recommend it before forging your growth strategies.
Yu’s research exemplifies how management theory is rigorously built and improved. He carefully documents how companies in the past have spotted and seized opportunities for growth. I find the case studies compelling and the principles intriguing for all business leaders.
Length: 5 weeks (4-6 hours per week).
Discover IMD’s online programs
Earn your Online Advanced Certificate and take your career to the next level.
Complete three online programs to deepen your expertise in a specific area that is relevant to your aspirations and goals.
Adapt, innovate and disrupt to build your organization’s future readiness
A research-based strategy program that gives business leaders, experienced managers and high-potential talents actionable insights into leading change and driving their organizations to become future-ready.
Leverage international market opportunities for growth
Find the right opportunities for your company to successfully grow into new markets. You will learn to think systematically about your international growth options, how to seize them and how to adapt your business to thrive abroad.
Boost growth. Become a customer-focused powerhouse
How do you become a customer-focused powerhouse that is hyper-relevant and valuable to your clients? The answer lies in leveraging and integrating three key business dimensions: your strategic marketing, digital transformation and leadership.