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Report

IMD Sustainability Report 2019

Challenging what is and inspiring what could be

84 pages

July 2020

PRINTABLE PDF – 51MB

IMD’s inaugural Sustainability Report highlights our approach and contributions to a sustainable future. Through innovative pedagogy, actionable research, unique partnerships and cross-sector dialogue, IMD is driven to develop responsible leaders who build successful businesses that also deliver a positive impact on society and our planet.

As an Advanced Signatory of the Principles for Responsible Management Education, we share in this report our progress both in the way we influence global leaders and in the way we adapt our own practices to contribute to a more sustainable world.

Over the two years the report covers, we continued to strengthen our contribution to sustainability through our world-class faculty, programs, advisory services, research, culture and operations.

Highlights include:

Updated purpose, sustainability policy, and materiality framework
New research chairs
Books published on sustainability-related topics
Award-winning cases on sustainability
Sustainability in Family Business Award launched
Future of Our Planet alumni event
Enterprise for Society Center – joint venture with UNIL and EPFL
Silver rating awarded by Ecovadis

IMD will continue to encourage and help leaders and organizations to integrate both social and environmental considerations in their decision-making and actions to build more sustainable economies around the world.

IMD Chairman Michel Demaré and IMD President Jean-Francois Manzoni

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By Michael D. Watkins

Optimizing omnichannel assortments and inventory provisions under the multichannel attraction model

By Andrey Vasilyev Sebastian Maier and Ralf W. Seifert
in European Journal of Operational Research August 2025, vol. 324, no. 3, pp. 799-813, https://doi.org/10.1016/j.ejor.2025.01.035

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By Vincent Pieterse
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Six strategies for making better decisions under pressure

By Michael D. Watkins
Case reference: IMD-2676 ©2025

Summary

This note presents a comprehensive framework for improving decision-making capabilities in high-pressure, high-stakes environments. It introduces six evidence-based strategies that help leaders maintain clarity, focus and effectiveness when facing complex decisions under stress. The note explores each strategy in detail: managing emotional responses, strengthening situational awareness, training for cognitive agility, using structured decision-making models, enhancing decision speed and practicing under pressure. For each strategy, it provides specific tools and practical applications, illustrated through the case study of AcuWave, a mid-sized consumer electronics firm navigating challenging product launch decisions. Key tools examined include emotional self-regulation techniques, the OODA loop for situational awareness, pre-mortem analysis for cognitive agility, weighted decision matrices for structured decision-making, the 40-70 rule for balancing speed and accuracy, and crisis simulations for practical application. The note emphasizes that effective decision making under pressure integrates emotional regulation, cognitive flexibility, and structured processes. This practical guide serves as a valuable resource for leaders seeking to develop more robust decision-making capabilities in fast-paced business environments. By implementing these strategies, leaders can improve their ability to assess high-stakes situations quickly, make sound judgments with confidence, and maintain team effectiveness even under volatile and uncertain conditions.

Reference IMD-2676

Available Languages English

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