Loh Chin Hua, CEO of Keppel, tells Jean-François Manzoni how bold restructuring, strategic discipline, and a long-term vision transformed an industrial conglomerate into a global asset manager...
When Loh Chin Hua became CEO of Keppel in 2014, the company epitomized a not uncommon Asian conglomerate model: diversified across sectors, asset-heavy, and driven by project-based revenue. Its operations â offshore rig construction, shipyards, infrastructure, real estate, and telecommunications â had long contributed to Singaporeâs economic development.
But by the mid-2010s, investor expectations had shifted. Markets increasingly favored focused companies with higher returns and scalable recurring income. Keppelâs complexity and exposure to cyclical industries meant its valuation lagged behind the sum of its parts.
Over the next decade, Loh led one of the regionâs most ambitious corporate reinventions â transforming Keppel into a global alternative asset manager and operator with deep expertise in sustainable urbanization and digitalization. This was more than a portfolio shift; it was a strategic and cultural redefinition.
Keppelâs diverse activities had served it well. But by 2018, the model was under strain.
Keppelâs diverse activities had served it well. But by 2018, the model was under strain.
âWeâd been very successful as a conglomerate for many decades, but the market was changing,â Loh explained. âOur recurring income was low, and we were not attracting the kind of growth multiples that we wanted to see. To add insult to injury, the market was further penalizing us through a conglomerate discount.â
âFor all these reasons, we started to look at how we could transform ourselves into a company that would attract a better valuation,â he said. âAnd, of course, if the sum of the parts of your businesses is greater than your market capitalization, there’s always a danger you’re inviting attention that is not necessarily desired.â
Loh launched a strategic review involving future leaders and the board. Three paths emerged: maintain the status quo, become an engineering firm, or pivot to asset management. Keppel chose the latter but combined it with its historical expertise.
âUnlike most asset managers, we are also very strong operators,â Loh said. âAs a result, investors see us as quite a different animal compared with a typical general partner.â
âA defining moment came with the decision to divest Keppelâs offshore and marine (O&M) business, which was its original core.â
A defining moment came with the decision to divest Keppelâs offshore and marine (O&M) business, which was its original core.
âIf you look back at the source of Keppel, we started from the shipyard,â reflected Loh. âThis is the business that built up all our other businesses, so to spin it off or divest was a pretty tough decision.â Keppel recognized early that the 2015 oil downturn was structural and required a significant reduction of the cost base, achieved by right-sizing operations and divesting underperforming yards. The result: stronger performance.
In 2023, Keppel merged its O&M business with Sembcorp Marine, forming a new entity â Seatrium â with Keppelâs unit arguably emerging as the stronger partner. The transformation was more than financial. Loh and his team placed equal emphasis on morale and engagement, especially among employees facing uncertainty. âWhen the chips are down, itâs very important, as a leader, to provide some hope and to remember to shout out to them for all the good work they did. There were not many things to celebrate, but whatever small victory we had, we celebrated it very hard.â
You just have to believe that if you keep doing the right things and you keep moving the chains, as they say in American football, then eventually you will get there, and the market will change.
Monetizing underused assets was another critical move. Lohâs team identified S$17.5bn ($13.3bn) on the balance sheet that Keppel no longer needed to own. âThese were not bad assets by any means, Loh said. âBut they may be better off with somebody else, for example, someone looking for a stable yield.â
Rather than fully exit, Keppel often retained operational roles, continuing to manage assets while transferring ownership to Real Estate Investment Trusts (REITs), private funds, or other third parties. This approach allows Keppel to maintain recurring income and operational oversight. Over S$7bn ($5.3bn) has already been monetized, with the company on track to reach its S$10-12bn ($7.6-9.1bn) target by 2026.
This shift supports Keppelâs asset-light model while deepening investor partnerships and preserving operational capabilities.
By January 2024, Keppel was operating as one integrated firm.
To support its new direction, Keppel reorganized its structure under Vision 2030, moving from vertical business units to three horizontal platforms focused on real estate, infrastructure, and connectivity. These are supported by integrated investment, operating and fund management functions.
Preparation began years earlier. âWe started to work together across divisions, which was not natural for Keppel, being so siloed,â Loh said. âThen we privatized our subsidiaries to bring everything under one roof. It allowed us to deploy capital more strategically and manage our talent across the group. Finally, in 2023, we completed the integration.â
By January 2024, Keppel was operating as one integrated firm. âWhen we made the move, it wasnât chaotic,â Loh said. âPeople embraced it because we had been preparing for some time, and the rationale was very clear. We had removed friction points, organizational and human, and we had the right people in place to lead.â
Among those leaders was Cindy Lim, now CEO of the infrastructure division. âShe wasnât necessarily the obvious candidate on paper,â Loh said. âBut she had a willingness to take on challenges and consistently exceeded expectations. We saw potential, and we acted on it.â
Keppelâs reinvention has also been philosophical. Once viewed primarily as a risk mitigation issue, sustainability is now seen as a commercial opportunity.
âItâs about doing more with less,â Loh said. Take Keppel Bay Tower, the companyâs headquarters, which was retrofitted into a net-zero energy smart building. It became Singaporeâs first commercial development to earn the BCA Green Mark Platinum Zero Energy certification, boosting net operating income by 31% and creating S$150m ($114m) in asset value.Â
That success underpins a new line of business: helping clients refit and future-proof real estate for a lower-carbon future. âYou can be sustainable, but at the same time, it doesnât create a lower return for you,â Loh stressed. âThatâs important for people to understand.â
We canât take anything for granted. It's important that we are able to keep evolving and making sure we remain relevant.
This sustainability mindset mirrors Keppelâs geopolitical posture: anchored, alert, and agile. Operating in over 20 countries, the company must continuously assess shifting global currents. Loh, who began his career at Singaporeâs sovereign wealth fund GIC and worked across global hubs, brings a critical perspective.
He noted that while Keppel has benefited from global integration, both the company and Singapore must remain vigilant amid rising tensions. âWe canât take anything for granted. It’s important that we are able to keep evolving and making sure we remain relevant,â he said.
It's easy to get frustrated if you allow yourself to think things like: âI'm doing all these things, but the market doesnât value them â how unfair!'
Undoubtedly, one of Lohâs defining qualities is his composure in crisis. In 2020, as Keppelâs stock hit record lows, oil prices collapsed and a major shareholder withdrew a takeover bid, he managed to stay â and keep Keppelites â focused.
âYou just have to believe that if you keep doing the right things and you keep moving the chains, as they say in American football, then eventually you will get there and the market will change,â he said. âOf course, it’s easy to get frustrated if you allow yourself to think things like: âI’m doing all these things, but the market doesnât value them â how unfair!â But better to stay focused on our own actions and trust the process.â
In his 12th year as Keppelâs CEO, Loh remains curious, engaged, and energized. âI remain very grateful to be given this opportunity to be in this great country, leading this amazing organization called Keppel at such an exciting time in its history, and working with such passionate and committed colleagues.â Commenting on his ongoing curiosity, he added, âI believe I’m a good student in life. And I donât mean a student in the traditional sense in the classroom. I continue to observe and learn quite a bit when I visit people and places.â
Keppelâs reinvention continues. But the direction is clear, and the foundation is strong.
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