Jim Pulcrano

Jim Pulcrano is an IMD Adjunct Professor of Entrepreneurship and Management. His current projects include teaching in Lausanne, London and Silicon Valley, research on disruption, and various strategy, networking, customer-centricity, and innovation mandates with multinationals in Europe, Asia, and the US. At IMD, He is Director of the Venture Capital Asset Management (VCAM) program and teaches on the Executive MBA (EMBA), Orchestrating Winning Performance (OWP), and full-time MBA programs.

Contact

Latest publications

Do you know when it’s time to seek outside help?

November 10, 2022 • by Jim Pulcrano in Brain Circuits • 4 min read

Sometimes it can be challenging for leaders to decide when to go it alone and when to seek help from the outside....

How to scale: Seven qualities of successful scale-up CEOs

August 17, 2022 • by Jim Pulcrano in Innovation • 9 min read

Most startups will fail, but a few will achieve extraordinary scale. While there’s no silver bullet, being humble, identifying key metrics, and partnering with anchor customers are some of the traits that...